AI Market Research
Unleash growth with AI powered research
We’re a market research agency that helps businesses grow—faster and smarter. By combining data with strategic thinking and AI, we uncover opportunities to drive your business forward.
AI Market Research
Unleash growth with AI powered research
We’re a market research agency that helps businesses grow—faster and smarter. By combining data with strategic thinking and AI, we uncover opportunities to drive your business forward.
AI Market Research
Unleash growth with AI powered research
We’re a market research agency that helps businesses grow—faster and smarter. By combining data with strategic thinking and AI, we uncover opportunities to drive your business forward.
Smarter market research for faster growth
Our AI technology goes beyond speed—it finds the key reasons your business can grow faster.
Our AI technology goes beyond speed—it finds the key reasons your business can grow faster. Using our proprietary system, we cluster data and apply our Neural Network, a unique model built with 30 neurons grouped into three categories: Product Perception, Brand Connection and Purchase Drivers. These neurons evaluate relevant aspects for each project ensuring that our analysis is tailored to your specific needs. This allows us to uncover hidden growth drivers and provide real-time, actionable insights.
Our Unique Approach
DeepQuery AI
DeepQuery AI continuously learns from responses, refining its questions to dive deeper into key insights.
Advanced Clustering
We use AI to segment consumers by shared interests and behaviors, revealing key growth drivers within each segment.
Neural Network
Our proprietary AI system selects and analyzes the most relevant variables from a set of 30 to uncover hidden growth opportunities.
Unique Recruitments
Forget panels. We bring in new participants for their first-ever research, guaranteeing fresh, unbiased insights and top-quality data.
Cost Reduction
We cut market research costs by 40%, ensuring we remain the most competitive option for our clients.
Dynamic Surveys Real-Time Insights
When appropriate, we can make our surveys dynamic, allowing them to adjust in real-time for enhanced insights and optimal results.
Speed and Efficiency
Analyze data up to 60% faster, transforming what would take weeks into just hours, allowing for quicker and more efficient decision-making."
DeepQuery AI
DeepQuery AI continuously learns from responses, refining its questions to dive deeper into key insights.
Advanced Clustering
We use AI to segment consumers by shared interests and behaviors, revealing key growth drivers within each segment.
Neural Network
Our proprietary AI system selects and analyzes the most relevant variables from a set of 30 to uncover hidden growth opportunities.
Unique Recruitments
Forget panels. We bring in new participants for their first-ever research, guaranteeing fresh, unbiased insights and top-quality data.
Cost Reduction
We cut market research costs by 40%, ensuring we remain the most competitive option for our clients.
Dynamic Surveys Real-Time Insights
When appropriate, we can make our surveys dynamic, allowing them to adjust in real-time for enhanced insights and optimal results.
Speed and Efficiency
Analyze data up to 60% faster, transforming what would take weeks into just hours, allowing for quicker and more efficient decision-making."
DeepQuery AI
DeepQuery AI continuously learns from responses, refining its questions to dive deeper into key insights.
Advanced Clustering
We use AI to segment consumers by shared interests and behaviors, revealing key growth drivers within each segment.
Neural Network
Our proprietary AI system selects and analyzes the most relevant variables from a set of 30 to uncover hidden growth opportunities.
Unique Recruitments
Forget panels. We bring in new participants for their first-ever research, guaranteeing fresh, unbiased insights and top-quality data.
Cost Reduction
We cut market research costs by 40%, ensuring we remain the most competitive option for our clients.
Dynamic Surveys Real-Time Insights
When appropriate, we can make our surveys dynamic, allowing them to adjust in real-time for enhanced insights and optimal results.
Speed and Efficiency
Analyze data up to 60% faster, transforming what would take weeks into just hours, allowing for quicker and more efficient decision-making."
DeepQuery AI
DeepQuery AI continuously learns from responses, refining its questions to dive deeper into key insights.
Advanced Clustering
We use AI to segment consumers by shared interests and behaviors, revealing key growth drivers within each segment.
Neural Network
Our proprietary AI system selects and analyzes the most relevant variables from a set of 30 to uncover hidden growth opportunities.
Unique Recruitments
Forget panels. We bring in new participants for their first-ever research, guaranteeing fresh, unbiased insights and top-quality data.
Cost Reduction
We cut market research costs by 40%, ensuring we remain the most competitive option for our clients.
Dynamic Surveys Real-Time Insights
When appropriate, we can make our surveys dynamic, allowing them to adjust in real-time for enhanced insights and optimal results.
Speed and Efficiency
Analyze data up to 60% faster, transforming what would take weeks into just hours, allowing for quicker and more efficient decision-making."
DeepQuery AI
DeepQuery AI continuously learns from responses, refining its questions to dive deeper into key insights.
Advanced Clustering
We use AI to segment consumers by shared interests and behaviors, revealing key growth drivers within each segment.
Neural Network
Our proprietary AI system selects and analyzes the most relevant variables from a set of 30 to uncover hidden growth opportunities.
Unique Recruitments
Forget panels. We bring in new participants for their first-ever research, guaranteeing fresh, unbiased insights and top-quality data.
Cost Reduction
We cut market research costs by 40%, ensuring we remain the most competitive option for our clients.
Dynamic Surveys Real-Time Insights
When appropriate, we can make our surveys dynamic, allowing them to adjust in real-time for enhanced insights and optimal results.
Speed and Efficiency
Analyze data up to 60% faster, transforming what would take weeks into just hours, allowing for quicker and more efficient decision-making."
DeepQuery AI
DeepQuery AI continuously learns from responses, refining its questions to dive deeper into key insights.
Advanced Clustering
We use AI to segment consumers by shared interests and behaviors, revealing key growth drivers within each segment.
Neural Network
Our proprietary AI system selects and analyzes the most relevant variables from a set of 30 to uncover hidden growth opportunities.
Unique Recruitments
Forget panels. We bring in new participants for their first-ever research, guaranteeing fresh, unbiased insights and top-quality data.
Cost Reduction
We cut market research costs by 40%, ensuring we remain the most competitive option for our clients.
Dynamic Surveys Real-Time Insights
When appropriate, we can make our surveys dynamic, allowing them to adjust in real-time for enhanced insights and optimal results.
Speed and Efficiency
Analyze data up to 60% faster, transforming what would take weeks into just hours, allowing for quicker and more efficient decision-making."
DeepQuery AI
DeepQuery AI continuously learns from responses, refining its questions to dive deeper into key insights.
Advanced Clustering
We use AI to segment consumers by shared interests and behaviors, revealing key growth drivers within each segment.
Neural Network
Our proprietary AI system selects and analyzes the most relevant variables from a set of 30 to uncover hidden growth opportunities.
Unique Recruitments
Forget panels. We bring in new participants for their first-ever research, guaranteeing fresh, unbiased insights and top-quality data.
Cost Reduction
We cut market research costs by 40%, ensuring we remain the most competitive option for our clients.
Dynamic Surveys Real-Time Insights
When appropriate, we can make our surveys dynamic, allowing them to adjust in real-time for enhanced insights and optimal results.
Speed and Efficiency
Analyze data up to 60% faster, transforming what would take weeks into just hours, allowing for quicker and more efficient decision-making."
DeepQuery AI
DeepQuery AI continuously learns from responses, refining its questions to dive deeper into key insights.
Advanced Clustering
We use AI to segment consumers by shared interests and behaviors, revealing key growth drivers within each segment.
Neural Network
Our proprietary AI system selects and analyzes the most relevant variables from a set of 30 to uncover hidden growth opportunities.
Unique Recruitments
Forget panels. We bring in new participants for their first-ever research, guaranteeing fresh, unbiased insights and top-quality data.
Cost Reduction
We cut market research costs by 40%, ensuring we remain the most competitive option for our clients.
Dynamic Surveys Real-Time Insights
When appropriate, we can make our surveys dynamic, allowing them to adjust in real-time for enhanced insights and optimal results.
Speed and Efficiency
Analyze data up to 60% faster, transforming what would take weeks into just hours, allowing for quicker and more efficient decision-making."
DeepQuery AI
DeepQuery AI continuously learns from responses, refining its questions to dive deeper into key insights.
Advanced Clustering
We use AI to segment consumers by shared interests and behaviors, revealing key growth drivers within each segment.
Neural Network
Our proprietary AI system selects and analyzes the most relevant variables from a set of 30 to uncover hidden growth opportunities.
Unique Recruitments
Forget panels. We bring in new participants for their first-ever research, guaranteeing fresh, unbiased insights and top-quality data.
Cost Reduction
We cut market research costs by 40%, ensuring we remain the most competitive option for our clients.
Dynamic Surveys Real-Time Insights
When appropriate, we can make our surveys dynamic, allowing them to adjust in real-time for enhanced insights and optimal results.
Speed and Efficiency
Analyze data up to 60% faster, transforming what would take weeks into just hours, allowing for quicker and more efficient decision-making."
DeepQuery AI
DeepQuery AI continuously learns from responses, refining its questions to dive deeper into key insights.
Advanced Clustering
We use AI to segment consumers by shared interests and behaviors, revealing key growth drivers within each segment.
Neural Network
Our proprietary AI system selects and analyzes the most relevant variables from a set of 30 to uncover hidden growth opportunities.
Unique Recruitments
Forget panels. We bring in new participants for their first-ever research, guaranteeing fresh, unbiased insights and top-quality data.
Cost Reduction
We cut market research costs by 40%, ensuring we remain the most competitive option for our clients.
Dynamic Surveys Real-Time Insights
When appropriate, we can make our surveys dynamic, allowing them to adjust in real-time for enhanced insights and optimal results.
Speed and Efficiency
Analyze data up to 60% faster, transforming what would take weeks into just hours, allowing for quicker and more efficient decision-making."
DeepQuery AI
DeepQuery AI continuously learns from responses, refining its questions to dive deeper into key insights.
Advanced Clustering
We use AI to segment consumers by shared interests and behaviors, revealing key growth drivers within each segment.
Neural Network
Our proprietary AI system selects and analyzes the most relevant variables from a set of 30 to uncover hidden growth opportunities.
Unique Recruitments
Forget panels. We bring in new participants for their first-ever research, guaranteeing fresh, unbiased insights and top-quality data.
Cost Reduction
We cut market research costs by 40%, ensuring we remain the most competitive option for our clients.
Dynamic Surveys Real-Time Insights
When appropriate, we can make our surveys dynamic, allowing them to adjust in real-time for enhanced insights and optimal results.
Speed and Efficiency
Analyze data up to 60% faster, transforming what would take weeks into just hours, allowing for quicker and more efficient decision-making."
DeepQuery AI
DeepQuery AI continuously learns from responses, refining its questions to dive deeper into key insights.
Advanced Clustering
We use AI to segment consumers by shared interests and behaviors, revealing key growth drivers within each segment.
Neural Network
Our proprietary AI system selects and analyzes the most relevant variables from a set of 30 to uncover hidden growth opportunities.
Unique Recruitments
Forget panels. We bring in new participants for their first-ever research, guaranteeing fresh, unbiased insights and top-quality data.
Cost Reduction
We cut market research costs by 40%, ensuring we remain the most competitive option for our clients.
Dynamic Surveys Real-Time Insights
When appropriate, we can make our surveys dynamic, allowing them to adjust in real-time for enhanced insights and optimal results.
Speed and Efficiency
Analyze data up to 60% faster, transforming what would take weeks into just hours, allowing for quicker and more efficient decision-making."
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See Real Results
Boost Your Results in 48 Hours
Boost Your Results in 48 Hours
Need immediate results? Our Boost Team delivers fast and reliable data, providing comprehensive insights within 48 hours to keep you ahead of the market.
Global Impact across 20+ countries
Global Impact across 20+ countries
Global Impact across 20+ countries
400+
400+
Projects completed worldwide
Boost your capacity
Our Boost Team empowers your business to do what wouldn’t be possible without our structure. We provide the expertise & resources that extend your team’s capabilities, allowing you to achieve more
Cost Effective
$1.6 M
Saved on market research among our clients
Optimize your budget with our efficient methods
Accelerate Your Insights
Accelerate Your Insights
Accelerate Your Insights
60%
60%
Faster than other agencies
Unlock faster results with our proven techniques
Unlock faster results with our proven techniques
Double Your Growth
Double Your Growth
Double Your Growth
2X
2X
Helped clients double their expected growth
Optimize your budget with our efficient methods
Optimize your budget with our efficient methods
Boost your capacity
Boost your capacity
Our Boost Team empowers your business to do what wouldn’t be possible without our structure. We provide the expertise & resources that extend your team’s capabilities, allowing you to achieve more
Cost Effective
Cost Effective
Cost Effective
$1.6 M
$1.6 M
Saved on market research among our clients
Optimize your budget with our efficient methods
Optimize your budget with our efficient methods
Discover Our Products
All our market research products are powered by AI, leveraging our proprietary Neural Network and advanced clustering techniques.
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Some of Our Work
Palette Price Elasticity in Mexico
Conducted a comprehensive price elasticity study for Palette in Mexico. We identified optimal price ranges to maximize sales and profitability, ensuring alignment with market demands and consumer behavior
Moco de Gorila in USA
Investigated the styling products market in the USA for Moco de Gorila, identifying key opportunities for brand expansion. We crafted targeted market strategies that increased brand visibility and resonance with American consumers.
Kamet in Mexico
Collaborated with Kamet in Mexico to develop its value proposition and positioning for a new credit card. Our AI-based analysis provided insights into the needs of previously unbanked individuals
Coppel
Assisted Coppel in evaluating strategies to enhance in-store offerings and expand Coppel Pay. Our efforts focused on optimizing customer experience across all touchpoints
Church and Dwight in Mexico
Conducted ongoing tracking of brand attributes for all Church and Dwight brands in Mexico. This enabled real-time strategic adjustments, ensuring sustained market relevance and competitiveness
Konzil in Colombia, Mexico, and Central America
Conducted a comprehensive analysis of concepts, advertising, and brand strategies for Konzil in Colombia, Mexico, and Central America. Our findings offered actionable insights to maximize the brand's impact in these critical markets.
Dove in Brazil
Analyzed a new Dove product line in Brazil, assessing its market potential and offering recommendations to optimize the product offering for maximum success.
BanCoppel
Conducted a study for BanCoppel to improve lead acquisition for payroll accounts. We developed strategies designed to maximize conversion rates from prospects into loyal customers
Pin Pop in South Africa
Helped develop positioning, innovation, and advertising strategies for Pin Pop lollipops in South Africa. We adapted the brand to local preferences, effectively capturing market attention and engagement
Aldor in South Africa
Interpreted key variables of the candy market in South Africa for Aldor, correlating diverse datasets to gain a better understanding of this complex market. Our approach designed effective strategies tailored to local preferences
Bridgestone and Firestone B2B
Conducted a comprehensive analysis of the truck business for Bridgestone and Firestone in the B2B segment. We identified key cohorts and developed targeted strategies for each segment to enhance market penetration
Bridgestone and Firestone
Developed a detailed study of end consumers for Bridgestone and Firestone. This included creating buyer personas and analyzing consumer behaviors, using predictive analytics to optimize marketing strategies
Dollar City in Colombia and Central America
Analyzed shopper experience at Dollar City stores in Colombia and Central America, interpreting various purchasing behavior variables. This evaluation identified opportunities to improve customer experience and optimize merchandising strategies aligned with local consumer needs
La Nación Newspaper in Argentina
Collaborated with La Nación to explore new digital strategies, optimizing its online presence and enhancing audience interaction through comprehensive market analysis
Brand Evaluation for Multinational Company in Latin America
Evaluated the brand positioning of a multinational in the natural products category in Latin America, analyzing the marketing mix and providing strategic recommendations for growth
Henkel in Latin America
Helped Henkel develop a new personal care brand in Latin America, conducting opportunity assessments and market studies to ensure a successful launch strategy
Xtreme in Mexico
Assisted Xtreme in its repositioning efforts in Mexico, developing new packaging, filtering innovations, and optimizing communication strategies to excel in a competitive market
Topcret in Spain
Supported Topcret in its brand repositioning and lead generation efforts in Spain. We implemented digital strategies that highlighted competitive advantages and improved market visibility
Heineken in Mexico
Monitored the launch of Heineken 0.0 in Mexico, evaluating consumer perception and adjusting strategies to enhance acceptance and market share.
MetLife in Mexico
Utilized AI to develop creative and strategic names for MetLife's insurance products in Mexico. We analyzed thousands of combinations to find those that resonated best with the local audience
Axe in Mexico
Assisted Axe in evaluating its advertising campaigns in Mexico. Using AI, we analyzed large data sets to determine the most effective messages tailored to the interests of the target audience.
Unilever in USA
Collaborated with Unilever in the USA to develop a wellness-focused brand, addressing the growing consumer interest in healthy products. Our innovative approach captured market opportunities effectively
Philadelphia in USA
Analyzed the U.S. market to expand Philadelphia cheese consumption and evaluate a new line extension. We provided strategic insights to support growth initiatives and enhance market penetration
Henkel in Latin America
Identified emerging trends in Personal Care products for Henkel in Latin America. Our insights facilitated product innovation and helped the brand stay ahead of evolving consumer demands
Yogueta in South Africa
Used AI to determine positioning and guide innovation and advertising for Yogueta in South Africa. We implemented effective digital campaigns that maximized brand reach and engagement
Henkel in Latin America and Central America
Performed a study on consumer habits and attitudes across all Personal Care categories for Henkel. We utilized AI tools to identify behavioral patterns, aiding the brand in adjusting strategies to meet local consumer needs
Telecentro in Argentina
Collaborated with Telecentro in Argentina on brand repositioning. We evaluated 360° campaigns and developed digital advertising, implementing Google Analytics 4 to enhance their overall digital strategy
Keratin Color in USA
Assessed a new line extension for Keratin Color in the USA. Our analysis focused on market trends, providing strategic insights to ensure a successful product launch and effective market penetration
Palette in Latin America
Executed a thorough analysis for Palette across several Latin American countries, evaluating everything from product concepts to digital advertising. This work optimized market strategy and enhanced overall brand performance.
Financial Trends Analysis in Mexico
Conducted an in-depth analysis of trends in the Mexican financial sector, helping clients anticipate market movements and adapt their strategies accordingly
Moco de Gorila in Latin America
Evaluated and optimized concepts, packaging, and advertising strategies for Moco de Gorila in Latin America. Our insights helped strengthen the brand's positioning and expand its reach across various regional markets
Schweppes
Studied the alcoholic and ready-to-drink beverage market in Latin America for Schweppes. Our research explored market opportunities and developed innovative concepts for potential launches, supported by robust quantitative data analysis to guide decision-making
Schwarzkopf Professional B2B
Developed a specialized approach for Schwarzkopf Professional in the B2B segment. We investigated hairstylist needs in Latin America, adapting the brand's offerings to strengthen relationships and foster customer loyalty within the professional community
Schwarzkopf Professional
Analyzed purchase drivers and brand health for Schwarzkopf Professional in Latin America. Using advanced segmentation techniques, we provided strategic recommendations that optimized the brand's market presence and improved consumer perception.
Nestlé
Performed shopper clustering for Nestlé by analyzing purchasing ecosystems in various regions. This approach identified consumer groups with similar behaviors and preferences, enabling Nestlé to tailor point-of-sale strategies and optimize customer experience in diverse markets.
Coca-Cola
Conducted a detailed analysis of consumer habits & attitudes in Latin America and Central America using advanced predictive models. This research allowed Coca-Cola to adjust local strategies with greater precision, effectively enhancing brand positioning & consumer engagement across the region.
Dial in USA
Helped redefine Dial's positioning in the USA by assessing advertising effectiveness. We developed an innovative product strategy that aligned the brand more closely with market expectations and consumer needs
Palette Price Elasticity in Mexico
Conducted a comprehensive price elasticity study for Palette in Mexico. We identified optimal price ranges to maximize sales and profitability, ensuring alignment with market demands and consumer behavior
Moco de Gorila in USA
Investigated the styling products market in the USA for Moco de Gorila, identifying key opportunities for brand expansion. We crafted targeted market strategies that increased brand visibility and resonance with American consumers.
Kamet in Mexico
Collaborated with Kamet in Mexico to develop its value proposition and positioning for a new credit card. Our AI-based analysis provided insights into the needs of previously unbanked individuals
Coppel
Assisted Coppel in evaluating strategies to enhance in-store offerings and expand Coppel Pay. Our efforts focused on optimizing customer experience across all touchpoints
Church and Dwight in Mexico
Conducted ongoing tracking of brand attributes for all Church and Dwight brands in Mexico. This enabled real-time strategic adjustments, ensuring sustained market relevance and competitiveness
Konzil in Colombia, Mexico, and Central America
Conducted a comprehensive analysis of concepts, advertising, and brand strategies for Konzil in Colombia, Mexico, and Central America. Our findings offered actionable insights to maximize the brand's impact in these critical markets.
Dove in Brazil
Analyzed a new Dove product line in Brazil, assessing its market potential and offering recommendations to optimize the product offering for maximum success.
BanCoppel
Conducted a study for BanCoppel to improve lead acquisition for payroll accounts. We developed strategies designed to maximize conversion rates from prospects into loyal customers
Pin Pop in South Africa
Helped develop positioning, innovation, and advertising strategies for Pin Pop lollipops in South Africa. We adapted the brand to local preferences, effectively capturing market attention and engagement
Aldor in South Africa
Interpreted key variables of the candy market in South Africa for Aldor, correlating diverse datasets to gain a better understanding of this complex market. Our approach designed effective strategies tailored to local preferences
Bridgestone and Firestone B2B
Conducted a comprehensive analysis of the truck business for Bridgestone and Firestone in the B2B segment. We identified key cohorts and developed targeted strategies for each segment to enhance market penetration
Bridgestone and Firestone
Developed a detailed study of end consumers for Bridgestone and Firestone. This included creating buyer personas and analyzing consumer behaviors, using predictive analytics to optimize marketing strategies
Dollar City in Colombia and Central America
Analyzed shopper experience at Dollar City stores in Colombia and Central America, interpreting various purchasing behavior variables. This evaluation identified opportunities to improve customer experience and optimize merchandising strategies aligned with local consumer needs
La Nación Newspaper in Argentina
Collaborated with La Nación to explore new digital strategies, optimizing its online presence and enhancing audience interaction through comprehensive market analysis
Brand Evaluation for Multinational Company in Latin America
Evaluated the brand positioning of a multinational in the natural products category in Latin America, analyzing the marketing mix and providing strategic recommendations for growth
Henkel in Latin America
Helped Henkel develop a new personal care brand in Latin America, conducting opportunity assessments and market studies to ensure a successful launch strategy
Xtreme in Mexico
Assisted Xtreme in its repositioning efforts in Mexico, developing new packaging, filtering innovations, and optimizing communication strategies to excel in a competitive market
Topcret in Spain
Supported Topcret in its brand repositioning and lead generation efforts in Spain. We implemented digital strategies that highlighted competitive advantages and improved market visibility
Heineken in Mexico
Monitored the launch of Heineken 0.0 in Mexico, evaluating consumer perception and adjusting strategies to enhance acceptance and market share.
MetLife in Mexico
Utilized AI to develop creative and strategic names for MetLife's insurance products in Mexico. We analyzed thousands of combinations to find those that resonated best with the local audience
Axe in Mexico
Assisted Axe in evaluating its advertising campaigns in Mexico. Using AI, we analyzed large data sets to determine the most effective messages tailored to the interests of the target audience.
Unilever in USA
Collaborated with Unilever in the USA to develop a wellness-focused brand, addressing the growing consumer interest in healthy products. Our innovative approach captured market opportunities effectively
Philadelphia in USA
Analyzed the U.S. market to expand Philadelphia cheese consumption and evaluate a new line extension. We provided strategic insights to support growth initiatives and enhance market penetration
Henkel in Latin America
Identified emerging trends in Personal Care products for Henkel in Latin America. Our insights facilitated product innovation and helped the brand stay ahead of evolving consumer demands
Yogueta in South Africa
Used AI to determine positioning and guide innovation and advertising for Yogueta in South Africa. We implemented effective digital campaigns that maximized brand reach and engagement
Henkel in Latin America and Central America
Performed a study on consumer habits and attitudes across all Personal Care categories for Henkel. We utilized AI tools to identify behavioral patterns, aiding the brand in adjusting strategies to meet local consumer needs
Telecentro in Argentina
Collaborated with Telecentro in Argentina on brand repositioning. We evaluated 360° campaigns and developed digital advertising, implementing Google Analytics 4 to enhance their overall digital strategy
Keratin Color in USA
Assessed a new line extension for Keratin Color in the USA. Our analysis focused on market trends, providing strategic insights to ensure a successful product launch and effective market penetration
Palette in Latin America
Executed a thorough analysis for Palette across several Latin American countries, evaluating everything from product concepts to digital advertising. This work optimized market strategy and enhanced overall brand performance.
Financial Trends Analysis in Mexico
Conducted an in-depth analysis of trends in the Mexican financial sector, helping clients anticipate market movements and adapt their strategies accordingly
Moco de Gorila in Latin America
Evaluated and optimized concepts, packaging, and advertising strategies for Moco de Gorila in Latin America. Our insights helped strengthen the brand's positioning and expand its reach across various regional markets
Schweppes
Studied the alcoholic and ready-to-drink beverage market in Latin America for Schweppes. Our research explored market opportunities and developed innovative concepts for potential launches, supported by robust quantitative data analysis to guide decision-making
Schwarzkopf Professional B2B
Developed a specialized approach for Schwarzkopf Professional in the B2B segment. We investigated hairstylist needs in Latin America, adapting the brand's offerings to strengthen relationships and foster customer loyalty within the professional community
Schwarzkopf Professional
Analyzed purchase drivers and brand health for Schwarzkopf Professional in Latin America. Using advanced segmentation techniques, we provided strategic recommendations that optimized the brand's market presence and improved consumer perception.
Nestlé
Performed shopper clustering for Nestlé by analyzing purchasing ecosystems in various regions. This approach identified consumer groups with similar behaviors and preferences, enabling Nestlé to tailor point-of-sale strategies and optimize customer experience in diverse markets.
Coca-Cola
Conducted a detailed analysis of consumer habits & attitudes in Latin America and Central America using advanced predictive models. This research allowed Coca-Cola to adjust local strategies with greater precision, effectively enhancing brand positioning & consumer engagement across the region.
Dial in USA
Helped redefine Dial's positioning in the USA by assessing advertising effectiveness. We developed an innovative product strategy that aligned the brand more closely with market expectations and consumer needs
Palette Price Elasticity in Mexico
Conducted a comprehensive price elasticity study for Palette in Mexico. We identified optimal price ranges to maximize sales and profitability, ensuring alignment with market demands and consumer behavior
Moco de Gorila in USA
Investigated the styling products market in the USA for Moco de Gorila, identifying key opportunities for brand expansion. We crafted targeted market strategies that increased brand visibility and resonance with American consumers.
Kamet in Mexico
Collaborated with Kamet in Mexico to develop its value proposition and positioning for a new credit card. Our AI-based analysis provided insights into the needs of previously unbanked individuals
Coppel
Assisted Coppel in evaluating strategies to enhance in-store offerings and expand Coppel Pay. Our efforts focused on optimizing customer experience across all touchpoints
Church and Dwight in Mexico
Conducted ongoing tracking of brand attributes for all Church and Dwight brands in Mexico. This enabled real-time strategic adjustments, ensuring sustained market relevance and competitiveness
Konzil in Colombia, Mexico, and Central America
Conducted a comprehensive analysis of concepts, advertising, and brand strategies for Konzil in Colombia, Mexico, and Central America. Our findings offered actionable insights to maximize the brand's impact in these critical markets.
Dove in Brazil
Analyzed a new Dove product line in Brazil, assessing its market potential and offering recommendations to optimize the product offering for maximum success.
BanCoppel
Conducted a study for BanCoppel to improve lead acquisition for payroll accounts. We developed strategies designed to maximize conversion rates from prospects into loyal customers
Pin Pop in South Africa
Helped develop positioning, innovation, and advertising strategies for Pin Pop lollipops in South Africa. We adapted the brand to local preferences, effectively capturing market attention and engagement
Aldor in South Africa
Interpreted key variables of the candy market in South Africa for Aldor, correlating diverse datasets to gain a better understanding of this complex market. Our approach designed effective strategies tailored to local preferences
Bridgestone and Firestone B2B
Conducted a comprehensive analysis of the truck business for Bridgestone and Firestone in the B2B segment. We identified key cohorts and developed targeted strategies for each segment to enhance market penetration
Bridgestone and Firestone
Developed a detailed study of end consumers for Bridgestone and Firestone. This included creating buyer personas and analyzing consumer behaviors, using predictive analytics to optimize marketing strategies
Dollar City in Colombia and Central America
Analyzed shopper experience at Dollar City stores in Colombia and Central America, interpreting various purchasing behavior variables. This evaluation identified opportunities to improve customer experience and optimize merchandising strategies aligned with local consumer needs
La Nación Newspaper in Argentina
Collaborated with La Nación to explore new digital strategies, optimizing its online presence and enhancing audience interaction through comprehensive market analysis
Brand Evaluation for Multinational Company in Latin America
Evaluated the brand positioning of a multinational in the natural products category in Latin America, analyzing the marketing mix and providing strategic recommendations for growth
Henkel in Latin America
Helped Henkel develop a new personal care brand in Latin America, conducting opportunity assessments and market studies to ensure a successful launch strategy
Xtreme in Mexico
Assisted Xtreme in its repositioning efforts in Mexico, developing new packaging, filtering innovations, and optimizing communication strategies to excel in a competitive market
Topcret in Spain
Supported Topcret in its brand repositioning and lead generation efforts in Spain. We implemented digital strategies that highlighted competitive advantages and improved market visibility
Heineken in Mexico
Monitored the launch of Heineken 0.0 in Mexico, evaluating consumer perception and adjusting strategies to enhance acceptance and market share.
MetLife in Mexico
Utilized AI to develop creative and strategic names for MetLife's insurance products in Mexico. We analyzed thousands of combinations to find those that resonated best with the local audience
Axe in Mexico
Assisted Axe in evaluating its advertising campaigns in Mexico. Using AI, we analyzed large data sets to determine the most effective messages tailored to the interests of the target audience.
Unilever in USA
Collaborated with Unilever in the USA to develop a wellness-focused brand, addressing the growing consumer interest in healthy products. Our innovative approach captured market opportunities effectively
Philadelphia in USA
Analyzed the U.S. market to expand Philadelphia cheese consumption and evaluate a new line extension. We provided strategic insights to support growth initiatives and enhance market penetration
Henkel in Latin America
Identified emerging trends in Personal Care products for Henkel in Latin America. Our insights facilitated product innovation and helped the brand stay ahead of evolving consumer demands
Yogueta in South Africa
Used AI to determine positioning and guide innovation and advertising for Yogueta in South Africa. We implemented effective digital campaigns that maximized brand reach and engagement
Henkel in Latin America and Central America
Performed a study on consumer habits and attitudes across all Personal Care categories for Henkel. We utilized AI tools to identify behavioral patterns, aiding the brand in adjusting strategies to meet local consumer needs
Telecentro in Argentina
Collaborated with Telecentro in Argentina on brand repositioning. We evaluated 360° campaigns and developed digital advertising, implementing Google Analytics 4 to enhance their overall digital strategy
Keratin Color in USA
Assessed a new line extension for Keratin Color in the USA. Our analysis focused on market trends, providing strategic insights to ensure a successful product launch and effective market penetration
Palette in Latin America
Executed a thorough analysis for Palette across several Latin American countries, evaluating everything from product concepts to digital advertising. This work optimized market strategy and enhanced overall brand performance.
Financial Trends Analysis in Mexico
Conducted an in-depth analysis of trends in the Mexican financial sector, helping clients anticipate market movements and adapt their strategies accordingly
Moco de Gorila in Latin America
Evaluated and optimized concepts, packaging, and advertising strategies for Moco de Gorila in Latin America. Our insights helped strengthen the brand's positioning and expand its reach across various regional markets
Schweppes
Studied the alcoholic and ready-to-drink beverage market in Latin America for Schweppes. Our research explored market opportunities and developed innovative concepts for potential launches, supported by robust quantitative data analysis to guide decision-making
Schwarzkopf Professional B2B
Developed a specialized approach for Schwarzkopf Professional in the B2B segment. We investigated hairstylist needs in Latin America, adapting the brand's offerings to strengthen relationships and foster customer loyalty within the professional community
Schwarzkopf Professional
Analyzed purchase drivers and brand health for Schwarzkopf Professional in Latin America. Using advanced segmentation techniques, we provided strategic recommendations that optimized the brand's market presence and improved consumer perception.
Nestlé
Performed shopper clustering for Nestlé by analyzing purchasing ecosystems in various regions. This approach identified consumer groups with similar behaviors and preferences, enabling Nestlé to tailor point-of-sale strategies and optimize customer experience in diverse markets.
Coca-Cola
Conducted a detailed analysis of consumer habits & attitudes in Latin America and Central America using advanced predictive models. This research allowed Coca-Cola to adjust local strategies with greater precision, effectively enhancing brand positioning & consumer engagement across the region.
Dial in USA
Helped redefine Dial's positioning in the USA by assessing advertising effectiveness. We developed an innovative product strategy that aligned the brand more closely with market expectations and consumer needs
Palette Price Elasticity in Mexico
Conducted a comprehensive price elasticity study for Palette in Mexico. We identified optimal price ranges to maximize sales and profitability, ensuring alignment with market demands and consumer behavior
Moco de Gorila in USA
Investigated the styling products market in the USA for Moco de Gorila, identifying key opportunities for brand expansion. We crafted targeted market strategies that increased brand visibility and resonance with American consumers.
Kamet in Mexico
Collaborated with Kamet in Mexico to develop its value proposition and positioning for a new credit card. Our AI-based analysis provided insights into the needs of previously unbanked individuals
Coppel
Assisted Coppel in evaluating strategies to enhance in-store offerings and expand Coppel Pay. Our efforts focused on optimizing customer experience across all touchpoints
Church and Dwight in Mexico
Conducted ongoing tracking of brand attributes for all Church and Dwight brands in Mexico. This enabled real-time strategic adjustments, ensuring sustained market relevance and competitiveness
Konzil in Colombia, Mexico, and Central America
Conducted a comprehensive analysis of concepts, advertising, and brand strategies for Konzil in Colombia, Mexico, and Central America. Our findings offered actionable insights to maximize the brand's impact in these critical markets.
Dove in Brazil
Analyzed a new Dove product line in Brazil, assessing its market potential and offering recommendations to optimize the product offering for maximum success.
BanCoppel
Conducted a study for BanCoppel to improve lead acquisition for payroll accounts. We developed strategies designed to maximize conversion rates from prospects into loyal customers
Pin Pop in South Africa
Helped develop positioning, innovation, and advertising strategies for Pin Pop lollipops in South Africa. We adapted the brand to local preferences, effectively capturing market attention and engagement
Aldor in South Africa
Interpreted key variables of the candy market in South Africa for Aldor, correlating diverse datasets to gain a better understanding of this complex market. Our approach designed effective strategies tailored to local preferences
Bridgestone and Firestone B2B
Conducted a comprehensive analysis of the truck business for Bridgestone and Firestone in the B2B segment. We identified key cohorts and developed targeted strategies for each segment to enhance market penetration
Bridgestone and Firestone
Developed a detailed study of end consumers for Bridgestone and Firestone. This included creating buyer personas and analyzing consumer behaviors, using predictive analytics to optimize marketing strategies
Dollar City in Colombia and Central America
Analyzed shopper experience at Dollar City stores in Colombia and Central America, interpreting various purchasing behavior variables. This evaluation identified opportunities to improve customer experience and optimize merchandising strategies aligned with local consumer needs
La Nación Newspaper in Argentina
Collaborated with La Nación to explore new digital strategies, optimizing its online presence and enhancing audience interaction through comprehensive market analysis
Brand Evaluation for Multinational Company in Latin America
Evaluated the brand positioning of a multinational in the natural products category in Latin America, analyzing the marketing mix and providing strategic recommendations for growth
Henkel in Latin America
Helped Henkel develop a new personal care brand in Latin America, conducting opportunity assessments and market studies to ensure a successful launch strategy
Xtreme in Mexico
Assisted Xtreme in its repositioning efforts in Mexico, developing new packaging, filtering innovations, and optimizing communication strategies to excel in a competitive market
Topcret in Spain
Supported Topcret in its brand repositioning and lead generation efforts in Spain. We implemented digital strategies that highlighted competitive advantages and improved market visibility
Heineken in Mexico
Monitored the launch of Heineken 0.0 in Mexico, evaluating consumer perception and adjusting strategies to enhance acceptance and market share.
MetLife in Mexico
Utilized AI to develop creative and strategic names for MetLife's insurance products in Mexico. We analyzed thousands of combinations to find those that resonated best with the local audience
Axe in Mexico
Assisted Axe in evaluating its advertising campaigns in Mexico. Using AI, we analyzed large data sets to determine the most effective messages tailored to the interests of the target audience.
Unilever in USA
Collaborated with Unilever in the USA to develop a wellness-focused brand, addressing the growing consumer interest in healthy products. Our innovative approach captured market opportunities effectively
Philadelphia in USA
Analyzed the U.S. market to expand Philadelphia cheese consumption and evaluate a new line extension. We provided strategic insights to support growth initiatives and enhance market penetration
Henkel in Latin America
Identified emerging trends in Personal Care products for Henkel in Latin America. Our insights facilitated product innovation and helped the brand stay ahead of evolving consumer demands
Yogueta in South Africa
Used AI to determine positioning and guide innovation and advertising for Yogueta in South Africa. We implemented effective digital campaigns that maximized brand reach and engagement
Henkel in Latin America and Central America
Performed a study on consumer habits and attitudes across all Personal Care categories for Henkel. We utilized AI tools to identify behavioral patterns, aiding the brand in adjusting strategies to meet local consumer needs
Telecentro in Argentina
Collaborated with Telecentro in Argentina on brand repositioning. We evaluated 360° campaigns and developed digital advertising, implementing Google Analytics 4 to enhance their overall digital strategy
Keratin Color in USA
Assessed a new line extension for Keratin Color in the USA. Our analysis focused on market trends, providing strategic insights to ensure a successful product launch and effective market penetration
Palette in Latin America
Executed a thorough analysis for Palette across several Latin American countries, evaluating everything from product concepts to digital advertising. This work optimized market strategy and enhanced overall brand performance.
Financial Trends Analysis in Mexico
Conducted an in-depth analysis of trends in the Mexican financial sector, helping clients anticipate market movements and adapt their strategies accordingly
Moco de Gorila in Latin America
Evaluated and optimized concepts, packaging, and advertising strategies for Moco de Gorila in Latin America. Our insights helped strengthen the brand's positioning and expand its reach across various regional markets
Schweppes
Studied the alcoholic and ready-to-drink beverage market in Latin America for Schweppes. Our research explored market opportunities and developed innovative concepts for potential launches, supported by robust quantitative data analysis to guide decision-making
Schwarzkopf Professional B2B
Developed a specialized approach for Schwarzkopf Professional in the B2B segment. We investigated hairstylist needs in Latin America, adapting the brand's offerings to strengthen relationships and foster customer loyalty within the professional community
Schwarzkopf Professional
Analyzed purchase drivers and brand health for Schwarzkopf Professional in Latin America. Using advanced segmentation techniques, we provided strategic recommendations that optimized the brand's market presence and improved consumer perception.
Nestlé
Performed shopper clustering for Nestlé by analyzing purchasing ecosystems in various regions. This approach identified consumer groups with similar behaviors and preferences, enabling Nestlé to tailor point-of-sale strategies and optimize customer experience in diverse markets.
Coca-Cola
Conducted a detailed analysis of consumer habits & attitudes in Latin America and Central America using advanced predictive models. This research allowed Coca-Cola to adjust local strategies with greater precision, effectively enhancing brand positioning & consumer engagement across the region.
Dial in USA
Helped redefine Dial's positioning in the USA by assessing advertising effectiveness. We developed an innovative product strategy that aligned the brand more closely with market expectations and consumer needs
Palette Price Elasticity in Mexico
Conducted a comprehensive price elasticity study for Palette in Mexico. We identified optimal price ranges to maximize sales and profitability, ensuring alignment with market demands and consumer behavior
Moco de Gorila in USA
Investigated the styling products market in the USA for Moco de Gorila, identifying key opportunities for brand expansion. We crafted targeted market strategies that increased brand visibility and resonance with American consumers.
Kamet in Mexico
Collaborated with Kamet in Mexico to develop its value proposition and positioning for a new credit card. Our AI-based analysis provided insights into the needs of previously unbanked individuals
Coppel
Assisted Coppel in evaluating strategies to enhance in-store offerings and expand Coppel Pay. Our efforts focused on optimizing customer experience across all touchpoints
Church and Dwight in Mexico
Conducted ongoing tracking of brand attributes for all Church and Dwight brands in Mexico. This enabled real-time strategic adjustments, ensuring sustained market relevance and competitiveness
Konzil in Colombia, Mexico, and Central America
Conducted a comprehensive analysis of concepts, advertising, and brand strategies for Konzil in Colombia, Mexico, and Central America. Our findings offered actionable insights to maximize the brand's impact in these critical markets.
Dove in Brazil
Analyzed a new Dove product line in Brazil, assessing its market potential and offering recommendations to optimize the product offering for maximum success.
BanCoppel
Conducted a study for BanCoppel to improve lead acquisition for payroll accounts. We developed strategies designed to maximize conversion rates from prospects into loyal customers
Pin Pop in South Africa
Helped develop positioning, innovation, and advertising strategies for Pin Pop lollipops in South Africa. We adapted the brand to local preferences, effectively capturing market attention and engagement
Aldor in South Africa
Interpreted key variables of the candy market in South Africa for Aldor, correlating diverse datasets to gain a better understanding of this complex market. Our approach designed effective strategies tailored to local preferences
Bridgestone and Firestone B2B
Conducted a comprehensive analysis of the truck business for Bridgestone and Firestone in the B2B segment. We identified key cohorts and developed targeted strategies for each segment to enhance market penetration
Bridgestone and Firestone
Developed a detailed study of end consumers for Bridgestone and Firestone. This included creating buyer personas and analyzing consumer behaviors, using predictive analytics to optimize marketing strategies
Dollar City in Colombia and Central America
Analyzed shopper experience at Dollar City stores in Colombia and Central America, interpreting various purchasing behavior variables. This evaluation identified opportunities to improve customer experience and optimize merchandising strategies aligned with local consumer needs
La Nación Newspaper in Argentina
Collaborated with La Nación to explore new digital strategies, optimizing its online presence and enhancing audience interaction through comprehensive market analysis
Brand Evaluation for Multinational Company in Latin America
Evaluated the brand positioning of a multinational in the natural products category in Latin America, analyzing the marketing mix and providing strategic recommendations for growth
Henkel in Latin America
Helped Henkel develop a new personal care brand in Latin America, conducting opportunity assessments and market studies to ensure a successful launch strategy
Xtreme in Mexico
Assisted Xtreme in its repositioning efforts in Mexico, developing new packaging, filtering innovations, and optimizing communication strategies to excel in a competitive market
Topcret in Spain
Supported Topcret in its brand repositioning and lead generation efforts in Spain. We implemented digital strategies that highlighted competitive advantages and improved market visibility
Heineken in Mexico
Monitored the launch of Heineken 0.0 in Mexico, evaluating consumer perception and adjusting strategies to enhance acceptance and market share.
MetLife in Mexico
Utilized AI to develop creative and strategic names for MetLife's insurance products in Mexico. We analyzed thousands of combinations to find those that resonated best with the local audience
Axe in Mexico
Assisted Axe in evaluating its advertising campaigns in Mexico. Using AI, we analyzed large data sets to determine the most effective messages tailored to the interests of the target audience.
Unilever in USA
Collaborated with Unilever in the USA to develop a wellness-focused brand, addressing the growing consumer interest in healthy products. Our innovative approach captured market opportunities effectively
Philadelphia in USA
Analyzed the U.S. market to expand Philadelphia cheese consumption and evaluate a new line extension. We provided strategic insights to support growth initiatives and enhance market penetration
Henkel in Latin America
Identified emerging trends in Personal Care products for Henkel in Latin America. Our insights facilitated product innovation and helped the brand stay ahead of evolving consumer demands
Yogueta in South Africa
Used AI to determine positioning and guide innovation and advertising for Yogueta in South Africa. We implemented effective digital campaigns that maximized brand reach and engagement
Henkel in Latin America and Central America
Performed a study on consumer habits and attitudes across all Personal Care categories for Henkel. We utilized AI tools to identify behavioral patterns, aiding the brand in adjusting strategies to meet local consumer needs
Telecentro in Argentina
Collaborated with Telecentro in Argentina on brand repositioning. We evaluated 360° campaigns and developed digital advertising, implementing Google Analytics 4 to enhance their overall digital strategy
Keratin Color in USA
Assessed a new line extension for Keratin Color in the USA. Our analysis focused on market trends, providing strategic insights to ensure a successful product launch and effective market penetration
Palette in Latin America
Executed a thorough analysis for Palette across several Latin American countries, evaluating everything from product concepts to digital advertising. This work optimized market strategy and enhanced overall brand performance.
Financial Trends Analysis in Mexico
Conducted an in-depth analysis of trends in the Mexican financial sector, helping clients anticipate market movements and adapt their strategies accordingly
Moco de Gorila in Latin America
Evaluated and optimized concepts, packaging, and advertising strategies for Moco de Gorila in Latin America. Our insights helped strengthen the brand's positioning and expand its reach across various regional markets
Schweppes
Studied the alcoholic and ready-to-drink beverage market in Latin America for Schweppes. Our research explored market opportunities and developed innovative concepts for potential launches, supported by robust quantitative data analysis to guide decision-making
Schwarzkopf Professional B2B
Developed a specialized approach for Schwarzkopf Professional in the B2B segment. We investigated hairstylist needs in Latin America, adapting the brand's offerings to strengthen relationships and foster customer loyalty within the professional community
Schwarzkopf Professional
Analyzed purchase drivers and brand health for Schwarzkopf Professional in Latin America. Using advanced segmentation techniques, we provided strategic recommendations that optimized the brand's market presence and improved consumer perception.
Nestlé
Performed shopper clustering for Nestlé by analyzing purchasing ecosystems in various regions. This approach identified consumer groups with similar behaviors and preferences, enabling Nestlé to tailor point-of-sale strategies and optimize customer experience in diverse markets.
Coca-Cola
Conducted a detailed analysis of consumer habits & attitudes in Latin America and Central America using advanced predictive models. This research allowed Coca-Cola to adjust local strategies with greater precision, effectively enhancing brand positioning & consumer engagement across the region.
Dial in USA
Helped redefine Dial's positioning in the USA by assessing advertising effectiveness. We developed an innovative product strategy that aligned the brand more closely with market expectations and consumer needs
Palette Price Elasticity in Mexico
Conducted a comprehensive price elasticity study for Palette in Mexico. We identified optimal price ranges to maximize sales and profitability, ensuring alignment with market demands and consumer behavior
Moco de Gorila in USA
Investigated the styling products market in the USA for Moco de Gorila, identifying key opportunities for brand expansion. We crafted targeted market strategies that increased brand visibility and resonance with American consumers.
Kamet in Mexico
Collaborated with Kamet in Mexico to develop its value proposition and positioning for a new credit card. Our AI-based analysis provided insights into the needs of previously unbanked individuals
Coppel
Assisted Coppel in evaluating strategies to enhance in-store offerings and expand Coppel Pay. Our efforts focused on optimizing customer experience across all touchpoints
Church and Dwight in Mexico
Conducted ongoing tracking of brand attributes for all Church and Dwight brands in Mexico. This enabled real-time strategic adjustments, ensuring sustained market relevance and competitiveness
Konzil in Colombia, Mexico, and Central America
Conducted a comprehensive analysis of concepts, advertising, and brand strategies for Konzil in Colombia, Mexico, and Central America. Our findings offered actionable insights to maximize the brand's impact in these critical markets.
Dove in Brazil
Analyzed a new Dove product line in Brazil, assessing its market potential and offering recommendations to optimize the product offering for maximum success.
BanCoppel
Conducted a study for BanCoppel to improve lead acquisition for payroll accounts. We developed strategies designed to maximize conversion rates from prospects into loyal customers
Pin Pop in South Africa
Helped develop positioning, innovation, and advertising strategies for Pin Pop lollipops in South Africa. We adapted the brand to local preferences, effectively capturing market attention and engagement
Aldor in South Africa
Interpreted key variables of the candy market in South Africa for Aldor, correlating diverse datasets to gain a better understanding of this complex market. Our approach designed effective strategies tailored to local preferences
Bridgestone and Firestone B2B
Conducted a comprehensive analysis of the truck business for Bridgestone and Firestone in the B2B segment. We identified key cohorts and developed targeted strategies for each segment to enhance market penetration
Bridgestone and Firestone
Developed a detailed study of end consumers for Bridgestone and Firestone. This included creating buyer personas and analyzing consumer behaviors, using predictive analytics to optimize marketing strategies
Dollar City in Colombia and Central America
Analyzed shopper experience at Dollar City stores in Colombia and Central America, interpreting various purchasing behavior variables. This evaluation identified opportunities to improve customer experience and optimize merchandising strategies aligned with local consumer needs
La Nación Newspaper in Argentina
Collaborated with La Nación to explore new digital strategies, optimizing its online presence and enhancing audience interaction through comprehensive market analysis
Brand Evaluation for Multinational Company in Latin America
Evaluated the brand positioning of a multinational in the natural products category in Latin America, analyzing the marketing mix and providing strategic recommendations for growth
Henkel in Latin America
Helped Henkel develop a new personal care brand in Latin America, conducting opportunity assessments and market studies to ensure a successful launch strategy
Xtreme in Mexico
Assisted Xtreme in its repositioning efforts in Mexico, developing new packaging, filtering innovations, and optimizing communication strategies to excel in a competitive market
Topcret in Spain
Supported Topcret in its brand repositioning and lead generation efforts in Spain. We implemented digital strategies that highlighted competitive advantages and improved market visibility
Heineken in Mexico
Monitored the launch of Heineken 0.0 in Mexico, evaluating consumer perception and adjusting strategies to enhance acceptance and market share.
MetLife in Mexico
Utilized AI to develop creative and strategic names for MetLife's insurance products in Mexico. We analyzed thousands of combinations to find those that resonated best with the local audience
Axe in Mexico
Assisted Axe in evaluating its advertising campaigns in Mexico. Using AI, we analyzed large data sets to determine the most effective messages tailored to the interests of the target audience.
Unilever in USA
Collaborated with Unilever in the USA to develop a wellness-focused brand, addressing the growing consumer interest in healthy products. Our innovative approach captured market opportunities effectively
Philadelphia in USA
Analyzed the U.S. market to expand Philadelphia cheese consumption and evaluate a new line extension. We provided strategic insights to support growth initiatives and enhance market penetration
Henkel in Latin America
Identified emerging trends in Personal Care products for Henkel in Latin America. Our insights facilitated product innovation and helped the brand stay ahead of evolving consumer demands
Yogueta in South Africa
Used AI to determine positioning and guide innovation and advertising for Yogueta in South Africa. We implemented effective digital campaigns that maximized brand reach and engagement
Henkel in Latin America and Central America
Performed a study on consumer habits and attitudes across all Personal Care categories for Henkel. We utilized AI tools to identify behavioral patterns, aiding the brand in adjusting strategies to meet local consumer needs
Telecentro in Argentina
Collaborated with Telecentro in Argentina on brand repositioning. We evaluated 360° campaigns and developed digital advertising, implementing Google Analytics 4 to enhance their overall digital strategy
Keratin Color in USA
Assessed a new line extension for Keratin Color in the USA. Our analysis focused on market trends, providing strategic insights to ensure a successful product launch and effective market penetration
Palette in Latin America
Executed a thorough analysis for Palette across several Latin American countries, evaluating everything from product concepts to digital advertising. This work optimized market strategy and enhanced overall brand performance.
Financial Trends Analysis in Mexico
Conducted an in-depth analysis of trends in the Mexican financial sector, helping clients anticipate market movements and adapt their strategies accordingly
Moco de Gorila in Latin America
Evaluated and optimized concepts, packaging, and advertising strategies for Moco de Gorila in Latin America. Our insights helped strengthen the brand's positioning and expand its reach across various regional markets
Schweppes
Studied the alcoholic and ready-to-drink beverage market in Latin America for Schweppes. Our research explored market opportunities and developed innovative concepts for potential launches, supported by robust quantitative data analysis to guide decision-making
Schwarzkopf Professional B2B
Developed a specialized approach for Schwarzkopf Professional in the B2B segment. We investigated hairstylist needs in Latin America, adapting the brand's offerings to strengthen relationships and foster customer loyalty within the professional community
Schwarzkopf Professional
Analyzed purchase drivers and brand health for Schwarzkopf Professional in Latin America. Using advanced segmentation techniques, we provided strategic recommendations that optimized the brand's market presence and improved consumer perception.
Nestlé
Performed shopper clustering for Nestlé by analyzing purchasing ecosystems in various regions. This approach identified consumer groups with similar behaviors and preferences, enabling Nestlé to tailor point-of-sale strategies and optimize customer experience in diverse markets.
Coca-Cola
Conducted a detailed analysis of consumer habits & attitudes in Latin America and Central America using advanced predictive models. This research allowed Coca-Cola to adjust local strategies with greater precision, effectively enhancing brand positioning & consumer engagement across the region.
Dial in USA
Helped redefine Dial's positioning in the USA by assessing advertising effectiveness. We developed an innovative product strategy that aligned the brand more closely with market expectations and consumer needs
Palette Price Elasticity in Mexico
Conducted a comprehensive price elasticity study for Palette in Mexico. We identified optimal price ranges to maximize sales and profitability, ensuring alignment with market demands and consumer behavior
Moco de Gorila in USA
Investigated the styling products market in the USA for Moco de Gorila, identifying key opportunities for brand expansion. We crafted targeted market strategies that increased brand visibility and resonance with American consumers.
Kamet in Mexico
Collaborated with Kamet in Mexico to develop its value proposition and positioning for a new credit card. Our AI-based analysis provided insights into the needs of previously unbanked individuals
Coppel
Assisted Coppel in evaluating strategies to enhance in-store offerings and expand Coppel Pay. Our efforts focused on optimizing customer experience across all touchpoints
Church and Dwight in Mexico
Conducted ongoing tracking of brand attributes for all Church and Dwight brands in Mexico. This enabled real-time strategic adjustments, ensuring sustained market relevance and competitiveness
Konzil in Colombia, Mexico, and Central America
Conducted a comprehensive analysis of concepts, advertising, and brand strategies for Konzil in Colombia, Mexico, and Central America. Our findings offered actionable insights to maximize the brand's impact in these critical markets.
Dove in Brazil
Analyzed a new Dove product line in Brazil, assessing its market potential and offering recommendations to optimize the product offering for maximum success.
BanCoppel
Conducted a study for BanCoppel to improve lead acquisition for payroll accounts. We developed strategies designed to maximize conversion rates from prospects into loyal customers
Pin Pop in South Africa
Helped develop positioning, innovation, and advertising strategies for Pin Pop lollipops in South Africa. We adapted the brand to local preferences, effectively capturing market attention and engagement
Aldor in South Africa
Interpreted key variables of the candy market in South Africa for Aldor, correlating diverse datasets to gain a better understanding of this complex market. Our approach designed effective strategies tailored to local preferences
Bridgestone and Firestone B2B
Conducted a comprehensive analysis of the truck business for Bridgestone and Firestone in the B2B segment. We identified key cohorts and developed targeted strategies for each segment to enhance market penetration
Bridgestone and Firestone
Developed a detailed study of end consumers for Bridgestone and Firestone. This included creating buyer personas and analyzing consumer behaviors, using predictive analytics to optimize marketing strategies
Dollar City in Colombia and Central America
Analyzed shopper experience at Dollar City stores in Colombia and Central America, interpreting various purchasing behavior variables. This evaluation identified opportunities to improve customer experience and optimize merchandising strategies aligned with local consumer needs
La Nación Newspaper in Argentina
Collaborated with La Nación to explore new digital strategies, optimizing its online presence and enhancing audience interaction through comprehensive market analysis
Brand Evaluation for Multinational Company in Latin America
Evaluated the brand positioning of a multinational in the natural products category in Latin America, analyzing the marketing mix and providing strategic recommendations for growth
Henkel in Latin America
Helped Henkel develop a new personal care brand in Latin America, conducting opportunity assessments and market studies to ensure a successful launch strategy
Xtreme in Mexico
Assisted Xtreme in its repositioning efforts in Mexico, developing new packaging, filtering innovations, and optimizing communication strategies to excel in a competitive market
Topcret in Spain
Supported Topcret in its brand repositioning and lead generation efforts in Spain. We implemented digital strategies that highlighted competitive advantages and improved market visibility
Heineken in Mexico
Monitored the launch of Heineken 0.0 in Mexico, evaluating consumer perception and adjusting strategies to enhance acceptance and market share.
MetLife in Mexico
Utilized AI to develop creative and strategic names for MetLife's insurance products in Mexico. We analyzed thousands of combinations to find those that resonated best with the local audience
Axe in Mexico
Assisted Axe in evaluating its advertising campaigns in Mexico. Using AI, we analyzed large data sets to determine the most effective messages tailored to the interests of the target audience.
Unilever in USA
Collaborated with Unilever in the USA to develop a wellness-focused brand, addressing the growing consumer interest in healthy products. Our innovative approach captured market opportunities effectively
Philadelphia in USA
Analyzed the U.S. market to expand Philadelphia cheese consumption and evaluate a new line extension. We provided strategic insights to support growth initiatives and enhance market penetration
Henkel in Latin America
Identified emerging trends in Personal Care products for Henkel in Latin America. Our insights facilitated product innovation and helped the brand stay ahead of evolving consumer demands
Yogueta in South Africa
Used AI to determine positioning and guide innovation and advertising for Yogueta in South Africa. We implemented effective digital campaigns that maximized brand reach and engagement
Henkel in Latin America and Central America
Performed a study on consumer habits and attitudes across all Personal Care categories for Henkel. We utilized AI tools to identify behavioral patterns, aiding the brand in adjusting strategies to meet local consumer needs
Telecentro in Argentina
Collaborated with Telecentro in Argentina on brand repositioning. We evaluated 360° campaigns and developed digital advertising, implementing Google Analytics 4 to enhance their overall digital strategy
Keratin Color in USA
Assessed a new line extension for Keratin Color in the USA. Our analysis focused on market trends, providing strategic insights to ensure a successful product launch and effective market penetration
Palette in Latin America
Executed a thorough analysis for Palette across several Latin American countries, evaluating everything from product concepts to digital advertising. This work optimized market strategy and enhanced overall brand performance.
Financial Trends Analysis in Mexico
Conducted an in-depth analysis of trends in the Mexican financial sector, helping clients anticipate market movements and adapt their strategies accordingly
Moco de Gorila in Latin America
Evaluated and optimized concepts, packaging, and advertising strategies for Moco de Gorila in Latin America. Our insights helped strengthen the brand's positioning and expand its reach across various regional markets
Schweppes
Studied the alcoholic and ready-to-drink beverage market in Latin America for Schweppes. Our research explored market opportunities and developed innovative concepts for potential launches, supported by robust quantitative data analysis to guide decision-making
Schwarzkopf Professional B2B
Developed a specialized approach for Schwarzkopf Professional in the B2B segment. We investigated hairstylist needs in Latin America, adapting the brand's offerings to strengthen relationships and foster customer loyalty within the professional community
Schwarzkopf Professional
Analyzed purchase drivers and brand health for Schwarzkopf Professional in Latin America. Using advanced segmentation techniques, we provided strategic recommendations that optimized the brand's market presence and improved consumer perception.
Nestlé
Performed shopper clustering for Nestlé by analyzing purchasing ecosystems in various regions. This approach identified consumer groups with similar behaviors and preferences, enabling Nestlé to tailor point-of-sale strategies and optimize customer experience in diverse markets.
Coca-Cola
Conducted a detailed analysis of consumer habits & attitudes in Latin America and Central America using advanced predictive models. This research allowed Coca-Cola to adjust local strategies with greater precision, effectively enhancing brand positioning & consumer engagement across the region.
Dial in USA
Helped redefine Dial's positioning in the USA by assessing advertising effectiveness. We developed an innovative product strategy that aligned the brand more closely with market expectations and consumer needs
Palette Price Elasticity in Mexico
Conducted a comprehensive price elasticity study for Palette in Mexico. We identified optimal price ranges to maximize sales and profitability, ensuring alignment with market demands and consumer behavior
Moco de Gorila in USA
Investigated the styling products market in the USA for Moco de Gorila, identifying key opportunities for brand expansion. We crafted targeted market strategies that increased brand visibility and resonance with American consumers.
Kamet in Mexico
Collaborated with Kamet in Mexico to develop its value proposition and positioning for a new credit card. Our AI-based analysis provided insights into the needs of previously unbanked individuals
Coppel
Assisted Coppel in evaluating strategies to enhance in-store offerings and expand Coppel Pay. Our efforts focused on optimizing customer experience across all touchpoints
Church and Dwight in Mexico
Conducted ongoing tracking of brand attributes for all Church and Dwight brands in Mexico. This enabled real-time strategic adjustments, ensuring sustained market relevance and competitiveness
Konzil in Colombia, Mexico, and Central America
Conducted a comprehensive analysis of concepts, advertising, and brand strategies for Konzil in Colombia, Mexico, and Central America. Our findings offered actionable insights to maximize the brand's impact in these critical markets.
Dove in Brazil
Analyzed a new Dove product line in Brazil, assessing its market potential and offering recommendations to optimize the product offering for maximum success.
BanCoppel
Conducted a study for BanCoppel to improve lead acquisition for payroll accounts. We developed strategies designed to maximize conversion rates from prospects into loyal customers
Pin Pop in South Africa
Helped develop positioning, innovation, and advertising strategies for Pin Pop lollipops in South Africa. We adapted the brand to local preferences, effectively capturing market attention and engagement
Aldor in South Africa
Interpreted key variables of the candy market in South Africa for Aldor, correlating diverse datasets to gain a better understanding of this complex market. Our approach designed effective strategies tailored to local preferences
Bridgestone and Firestone B2B
Conducted a comprehensive analysis of the truck business for Bridgestone and Firestone in the B2B segment. We identified key cohorts and developed targeted strategies for each segment to enhance market penetration
Bridgestone and Firestone
Developed a detailed study of end consumers for Bridgestone and Firestone. This included creating buyer personas and analyzing consumer behaviors, using predictive analytics to optimize marketing strategies
Dollar City in Colombia and Central America
Analyzed shopper experience at Dollar City stores in Colombia and Central America, interpreting various purchasing behavior variables. This evaluation identified opportunities to improve customer experience and optimize merchandising strategies aligned with local consumer needs
La Nación Newspaper in Argentina
Collaborated with La Nación to explore new digital strategies, optimizing its online presence and enhancing audience interaction through comprehensive market analysis
Brand Evaluation for Multinational Company in Latin America
Evaluated the brand positioning of a multinational in the natural products category in Latin America, analyzing the marketing mix and providing strategic recommendations for growth
Henkel in Latin America
Helped Henkel develop a new personal care brand in Latin America, conducting opportunity assessments and market studies to ensure a successful launch strategy
Xtreme in Mexico
Assisted Xtreme in its repositioning efforts in Mexico, developing new packaging, filtering innovations, and optimizing communication strategies to excel in a competitive market
Topcret in Spain
Supported Topcret in its brand repositioning and lead generation efforts in Spain. We implemented digital strategies that highlighted competitive advantages and improved market visibility
Heineken in Mexico
Monitored the launch of Heineken 0.0 in Mexico, evaluating consumer perception and adjusting strategies to enhance acceptance and market share.
MetLife in Mexico
Utilized AI to develop creative and strategic names for MetLife's insurance products in Mexico. We analyzed thousands of combinations to find those that resonated best with the local audience
Axe in Mexico
Assisted Axe in evaluating its advertising campaigns in Mexico. Using AI, we analyzed large data sets to determine the most effective messages tailored to the interests of the target audience.
Unilever in USA
Collaborated with Unilever in the USA to develop a wellness-focused brand, addressing the growing consumer interest in healthy products. Our innovative approach captured market opportunities effectively
Philadelphia in USA
Analyzed the U.S. market to expand Philadelphia cheese consumption and evaluate a new line extension. We provided strategic insights to support growth initiatives and enhance market penetration
Henkel in Latin America
Identified emerging trends in Personal Care products for Henkel in Latin America. Our insights facilitated product innovation and helped the brand stay ahead of evolving consumer demands
Yogueta in South Africa
Used AI to determine positioning and guide innovation and advertising for Yogueta in South Africa. We implemented effective digital campaigns that maximized brand reach and engagement
Henkel in Latin America and Central America
Performed a study on consumer habits and attitudes across all Personal Care categories for Henkel. We utilized AI tools to identify behavioral patterns, aiding the brand in adjusting strategies to meet local consumer needs
Telecentro in Argentina
Collaborated with Telecentro in Argentina on brand repositioning. We evaluated 360° campaigns and developed digital advertising, implementing Google Analytics 4 to enhance their overall digital strategy
Keratin Color in USA
Assessed a new line extension for Keratin Color in the USA. Our analysis focused on market trends, providing strategic insights to ensure a successful product launch and effective market penetration
Palette in Latin America
Executed a thorough analysis for Palette across several Latin American countries, evaluating everything from product concepts to digital advertising. This work optimized market strategy and enhanced overall brand performance.
Financial Trends Analysis in Mexico
Conducted an in-depth analysis of trends in the Mexican financial sector, helping clients anticipate market movements and adapt their strategies accordingly
Moco de Gorila in Latin America
Evaluated and optimized concepts, packaging, and advertising strategies for Moco de Gorila in Latin America. Our insights helped strengthen the brand's positioning and expand its reach across various regional markets
Schweppes
Studied the alcoholic and ready-to-drink beverage market in Latin America for Schweppes. Our research explored market opportunities and developed innovative concepts for potential launches, supported by robust quantitative data analysis to guide decision-making
Schwarzkopf Professional B2B
Developed a specialized approach for Schwarzkopf Professional in the B2B segment. We investigated hairstylist needs in Latin America, adapting the brand's offerings to strengthen relationships and foster customer loyalty within the professional community
Schwarzkopf Professional
Analyzed purchase drivers and brand health for Schwarzkopf Professional in Latin America. Using advanced segmentation techniques, we provided strategic recommendations that optimized the brand's market presence and improved consumer perception.
Nestlé
Performed shopper clustering for Nestlé by analyzing purchasing ecosystems in various regions. This approach identified consumer groups with similar behaviors and preferences, enabling Nestlé to tailor point-of-sale strategies and optimize customer experience in diverse markets.
Coca-Cola
Conducted a detailed analysis of consumer habits & attitudes in Latin America and Central America using advanced predictive models. This research allowed Coca-Cola to adjust local strategies with greater precision, effectively enhancing brand positioning & consumer engagement across the region.
Dial in USA
Helped redefine Dial's positioning in the USA by assessing advertising effectiveness. We developed an innovative product strategy that aligned the brand more closely with market expectations and consumer needs
Palette Price Elasticity in Mexico
Conducted a comprehensive price elasticity study for Palette in Mexico. We identified optimal price ranges to maximize sales and profitability, ensuring alignment with market demands and consumer behavior
Moco de Gorila in USA
Investigated the styling products market in the USA for Moco de Gorila, identifying key opportunities for brand expansion. We crafted targeted market strategies that increased brand visibility and resonance with American consumers.
Kamet in Mexico
Collaborated with Kamet in Mexico to develop its value proposition and positioning for a new credit card. Our AI-based analysis provided insights into the needs of previously unbanked individuals
Coppel
Assisted Coppel in evaluating strategies to enhance in-store offerings and expand Coppel Pay. Our efforts focused on optimizing customer experience across all touchpoints
Church and Dwight in Mexico
Conducted ongoing tracking of brand attributes for all Church and Dwight brands in Mexico. This enabled real-time strategic adjustments, ensuring sustained market relevance and competitiveness
Konzil in Colombia, Mexico, and Central America
Conducted a comprehensive analysis of concepts, advertising, and brand strategies for Konzil in Colombia, Mexico, and Central America. Our findings offered actionable insights to maximize the brand's impact in these critical markets.
Dove in Brazil
Analyzed a new Dove product line in Brazil, assessing its market potential and offering recommendations to optimize the product offering for maximum success.
BanCoppel
Conducted a study for BanCoppel to improve lead acquisition for payroll accounts. We developed strategies designed to maximize conversion rates from prospects into loyal customers
Pin Pop in South Africa
Helped develop positioning, innovation, and advertising strategies for Pin Pop lollipops in South Africa. We adapted the brand to local preferences, effectively capturing market attention and engagement
Aldor in South Africa
Interpreted key variables of the candy market in South Africa for Aldor, correlating diverse datasets to gain a better understanding of this complex market. Our approach designed effective strategies tailored to local preferences
Bridgestone and Firestone B2B
Conducted a comprehensive analysis of the truck business for Bridgestone and Firestone in the B2B segment. We identified key cohorts and developed targeted strategies for each segment to enhance market penetration
Bridgestone and Firestone
Developed a detailed study of end consumers for Bridgestone and Firestone. This included creating buyer personas and analyzing consumer behaviors, using predictive analytics to optimize marketing strategies
Dollar City in Colombia and Central America
Analyzed shopper experience at Dollar City stores in Colombia and Central America, interpreting various purchasing behavior variables. This evaluation identified opportunities to improve customer experience and optimize merchandising strategies aligned with local consumer needs
La Nación Newspaper in Argentina
Collaborated with La Nación to explore new digital strategies, optimizing its online presence and enhancing audience interaction through comprehensive market analysis
Brand Evaluation for Multinational Company in Latin America
Evaluated the brand positioning of a multinational in the natural products category in Latin America, analyzing the marketing mix and providing strategic recommendations for growth
Henkel in Latin America
Helped Henkel develop a new personal care brand in Latin America, conducting opportunity assessments and market studies to ensure a successful launch strategy
Xtreme in Mexico
Assisted Xtreme in its repositioning efforts in Mexico, developing new packaging, filtering innovations, and optimizing communication strategies to excel in a competitive market
Topcret in Spain
Supported Topcret in its brand repositioning and lead generation efforts in Spain. We implemented digital strategies that highlighted competitive advantages and improved market visibility
Heineken in Mexico
Monitored the launch of Heineken 0.0 in Mexico, evaluating consumer perception and adjusting strategies to enhance acceptance and market share.
MetLife in Mexico
Utilized AI to develop creative and strategic names for MetLife's insurance products in Mexico. We analyzed thousands of combinations to find those that resonated best with the local audience
Axe in Mexico
Assisted Axe in evaluating its advertising campaigns in Mexico. Using AI, we analyzed large data sets to determine the most effective messages tailored to the interests of the target audience.
Unilever in USA
Collaborated with Unilever in the USA to develop a wellness-focused brand, addressing the growing consumer interest in healthy products. Our innovative approach captured market opportunities effectively
Philadelphia in USA
Analyzed the U.S. market to expand Philadelphia cheese consumption and evaluate a new line extension. We provided strategic insights to support growth initiatives and enhance market penetration
Henkel in Latin America
Identified emerging trends in Personal Care products for Henkel in Latin America. Our insights facilitated product innovation and helped the brand stay ahead of evolving consumer demands
Yogueta in South Africa
Used AI to determine positioning and guide innovation and advertising for Yogueta in South Africa. We implemented effective digital campaigns that maximized brand reach and engagement
Henkel in Latin America and Central America
Performed a study on consumer habits and attitudes across all Personal Care categories for Henkel. We utilized AI tools to identify behavioral patterns, aiding the brand in adjusting strategies to meet local consumer needs
Telecentro in Argentina
Collaborated with Telecentro in Argentina on brand repositioning. We evaluated 360° campaigns and developed digital advertising, implementing Google Analytics 4 to enhance their overall digital strategy
Keratin Color in USA
Assessed a new line extension for Keratin Color in the USA. Our analysis focused on market trends, providing strategic insights to ensure a successful product launch and effective market penetration
Palette in Latin America
Executed a thorough analysis for Palette across several Latin American countries, evaluating everything from product concepts to digital advertising. This work optimized market strategy and enhanced overall brand performance.
Financial Trends Analysis in Mexico
Conducted an in-depth analysis of trends in the Mexican financial sector, helping clients anticipate market movements and adapt their strategies accordingly
Moco de Gorila in Latin America
Evaluated and optimized concepts, packaging, and advertising strategies for Moco de Gorila in Latin America. Our insights helped strengthen the brand's positioning and expand its reach across various regional markets
Schweppes
Studied the alcoholic and ready-to-drink beverage market in Latin America for Schweppes. Our research explored market opportunities and developed innovative concepts for potential launches, supported by robust quantitative data analysis to guide decision-making
Schwarzkopf Professional B2B
Developed a specialized approach for Schwarzkopf Professional in the B2B segment. We investigated hairstylist needs in Latin America, adapting the brand's offerings to strengthen relationships and foster customer loyalty within the professional community
Schwarzkopf Professional
Analyzed purchase drivers and brand health for Schwarzkopf Professional in Latin America. Using advanced segmentation techniques, we provided strategic recommendations that optimized the brand's market presence and improved consumer perception.
Nestlé
Performed shopper clustering for Nestlé by analyzing purchasing ecosystems in various regions. This approach identified consumer groups with similar behaviors and preferences, enabling Nestlé to tailor point-of-sale strategies and optimize customer experience in diverse markets.
Coca-Cola
Conducted a detailed analysis of consumer habits & attitudes in Latin America and Central America using advanced predictive models. This research allowed Coca-Cola to adjust local strategies with greater precision, effectively enhancing brand positioning & consumer engagement across the region.
Dial in USA
Helped redefine Dial's positioning in the USA by assessing advertising effectiveness. We developed an innovative product strategy that aligned the brand more closely with market expectations and consumer needs
Palette Price Elasticity in Mexico
Conducted a comprehensive price elasticity study for Palette in Mexico. We identified optimal price ranges to maximize sales and profitability, ensuring alignment with market demands and consumer behavior
Moco de Gorila in USA
Investigated the styling products market in the USA for Moco de Gorila, identifying key opportunities for brand expansion. We crafted targeted market strategies that increased brand visibility and resonance with American consumers.
Kamet in Mexico
Collaborated with Kamet in Mexico to develop its value proposition and positioning for a new credit card. Our AI-based analysis provided insights into the needs of previously unbanked individuals
Coppel
Assisted Coppel in evaluating strategies to enhance in-store offerings and expand Coppel Pay. Our efforts focused on optimizing customer experience across all touchpoints
Church and Dwight in Mexico
Conducted ongoing tracking of brand attributes for all Church and Dwight brands in Mexico. This enabled real-time strategic adjustments, ensuring sustained market relevance and competitiveness
Konzil in Colombia, Mexico, and Central America
Conducted a comprehensive analysis of concepts, advertising, and brand strategies for Konzil in Colombia, Mexico, and Central America. Our findings offered actionable insights to maximize the brand's impact in these critical markets.
Dove in Brazil
Analyzed a new Dove product line in Brazil, assessing its market potential and offering recommendations to optimize the product offering for maximum success.
BanCoppel
Conducted a study for BanCoppel to improve lead acquisition for payroll accounts. We developed strategies designed to maximize conversion rates from prospects into loyal customers
Pin Pop in South Africa
Helped develop positioning, innovation, and advertising strategies for Pin Pop lollipops in South Africa. We adapted the brand to local preferences, effectively capturing market attention and engagement
Aldor in South Africa
Interpreted key variables of the candy market in South Africa for Aldor, correlating diverse datasets to gain a better understanding of this complex market. Our approach designed effective strategies tailored to local preferences
Bridgestone and Firestone B2B
Conducted a comprehensive analysis of the truck business for Bridgestone and Firestone in the B2B segment. We identified key cohorts and developed targeted strategies for each segment to enhance market penetration
Bridgestone and Firestone
Developed a detailed study of end consumers for Bridgestone and Firestone. This included creating buyer personas and analyzing consumer behaviors, using predictive analytics to optimize marketing strategies
Dollar City in Colombia and Central America
Analyzed shopper experience at Dollar City stores in Colombia and Central America, interpreting various purchasing behavior variables. This evaluation identified opportunities to improve customer experience and optimize merchandising strategies aligned with local consumer needs
La Nación Newspaper in Argentina
Collaborated with La Nación to explore new digital strategies, optimizing its online presence and enhancing audience interaction through comprehensive market analysis
Brand Evaluation for Multinational Company in Latin America
Evaluated the brand positioning of a multinational in the natural products category in Latin America, analyzing the marketing mix and providing strategic recommendations for growth
Henkel in Latin America
Helped Henkel develop a new personal care brand in Latin America, conducting opportunity assessments and market studies to ensure a successful launch strategy
Xtreme in Mexico
Assisted Xtreme in its repositioning efforts in Mexico, developing new packaging, filtering innovations, and optimizing communication strategies to excel in a competitive market
Topcret in Spain
Supported Topcret in its brand repositioning and lead generation efforts in Spain. We implemented digital strategies that highlighted competitive advantages and improved market visibility
Heineken in Mexico
Monitored the launch of Heineken 0.0 in Mexico, evaluating consumer perception and adjusting strategies to enhance acceptance and market share.
MetLife in Mexico
Utilized AI to develop creative and strategic names for MetLife's insurance products in Mexico. We analyzed thousands of combinations to find those that resonated best with the local audience
Axe in Mexico
Assisted Axe in evaluating its advertising campaigns in Mexico. Using AI, we analyzed large data sets to determine the most effective messages tailored to the interests of the target audience.
Unilever in USA
Collaborated with Unilever in the USA to develop a wellness-focused brand, addressing the growing consumer interest in healthy products. Our innovative approach captured market opportunities effectively
Philadelphia in USA
Analyzed the U.S. market to expand Philadelphia cheese consumption and evaluate a new line extension. We provided strategic insights to support growth initiatives and enhance market penetration
Henkel in Latin America
Identified emerging trends in Personal Care products for Henkel in Latin America. Our insights facilitated product innovation and helped the brand stay ahead of evolving consumer demands
Yogueta in South Africa
Used AI to determine positioning and guide innovation and advertising for Yogueta in South Africa. We implemented effective digital campaigns that maximized brand reach and engagement
Henkel in Latin America and Central America
Performed a study on consumer habits and attitudes across all Personal Care categories for Henkel. We utilized AI tools to identify behavioral patterns, aiding the brand in adjusting strategies to meet local consumer needs
Telecentro in Argentina
Collaborated with Telecentro in Argentina on brand repositioning. We evaluated 360° campaigns and developed digital advertising, implementing Google Analytics 4 to enhance their overall digital strategy
Keratin Color in USA
Assessed a new line extension for Keratin Color in the USA. Our analysis focused on market trends, providing strategic insights to ensure a successful product launch and effective market penetration
Palette in Latin America
Executed a thorough analysis for Palette across several Latin American countries, evaluating everything from product concepts to digital advertising. This work optimized market strategy and enhanced overall brand performance.
Financial Trends Analysis in Mexico
Conducted an in-depth analysis of trends in the Mexican financial sector, helping clients anticipate market movements and adapt their strategies accordingly
Moco de Gorila in Latin America
Evaluated and optimized concepts, packaging, and advertising strategies for Moco de Gorila in Latin America. Our insights helped strengthen the brand's positioning and expand its reach across various regional markets
Schweppes
Studied the alcoholic and ready-to-drink beverage market in Latin America for Schweppes. Our research explored market opportunities and developed innovative concepts for potential launches, supported by robust quantitative data analysis to guide decision-making
Schwarzkopf Professional B2B
Developed a specialized approach for Schwarzkopf Professional in the B2B segment. We investigated hairstylist needs in Latin America, adapting the brand's offerings to strengthen relationships and foster customer loyalty within the professional community
Schwarzkopf Professional
Analyzed purchase drivers and brand health for Schwarzkopf Professional in Latin America. Using advanced segmentation techniques, we provided strategic recommendations that optimized the brand's market presence and improved consumer perception.
Nestlé
Performed shopper clustering for Nestlé by analyzing purchasing ecosystems in various regions. This approach identified consumer groups with similar behaviors and preferences, enabling Nestlé to tailor point-of-sale strategies and optimize customer experience in diverse markets.
Coca-Cola
Conducted a detailed analysis of consumer habits & attitudes in Latin America and Central America using advanced predictive models. This research allowed Coca-Cola to adjust local strategies with greater precision, effectively enhancing brand positioning & consumer engagement across the region.
Dial in USA
Helped redefine Dial's positioning in the USA by assessing advertising effectiveness. We developed an innovative product strategy that aligned the brand more closely with market expectations and consumer needs
Palette Price Elasticity in Mexico
Conducted a comprehensive price elasticity study for Palette in Mexico. We identified optimal price ranges to maximize sales and profitability, ensuring alignment with market demands and consumer behavior
Moco de Gorila in USA
Investigated the styling products market in the USA for Moco de Gorila, identifying key opportunities for brand expansion. We crafted targeted market strategies that increased brand visibility and resonance with American consumers.
Kamet in Mexico
Collaborated with Kamet in Mexico to develop its value proposition and positioning for a new credit card. Our AI-based analysis provided insights into the needs of previously unbanked individuals
Coppel
Assisted Coppel in evaluating strategies to enhance in-store offerings and expand Coppel Pay. Our efforts focused on optimizing customer experience across all touchpoints
Church and Dwight in Mexico
Conducted ongoing tracking of brand attributes for all Church and Dwight brands in Mexico. This enabled real-time strategic adjustments, ensuring sustained market relevance and competitiveness
Konzil in Colombia, Mexico, and Central America
Conducted a comprehensive analysis of concepts, advertising, and brand strategies for Konzil in Colombia, Mexico, and Central America. Our findings offered actionable insights to maximize the brand's impact in these critical markets.
Dove in Brazil
Analyzed a new Dove product line in Brazil, assessing its market potential and offering recommendations to optimize the product offering for maximum success.
BanCoppel
Conducted a study for BanCoppel to improve lead acquisition for payroll accounts. We developed strategies designed to maximize conversion rates from prospects into loyal customers
Pin Pop in South Africa
Helped develop positioning, innovation, and advertising strategies for Pin Pop lollipops in South Africa. We adapted the brand to local preferences, effectively capturing market attention and engagement
Aldor in South Africa
Interpreted key variables of the candy market in South Africa for Aldor, correlating diverse datasets to gain a better understanding of this complex market. Our approach designed effective strategies tailored to local preferences
Bridgestone and Firestone B2B
Conducted a comprehensive analysis of the truck business for Bridgestone and Firestone in the B2B segment. We identified key cohorts and developed targeted strategies for each segment to enhance market penetration
Bridgestone and Firestone
Developed a detailed study of end consumers for Bridgestone and Firestone. This included creating buyer personas and analyzing consumer behaviors, using predictive analytics to optimize marketing strategies
Dollar City in Colombia and Central America
Analyzed shopper experience at Dollar City stores in Colombia and Central America, interpreting various purchasing behavior variables. This evaluation identified opportunities to improve customer experience and optimize merchandising strategies aligned with local consumer needs
La Nación Newspaper in Argentina
Collaborated with La Nación to explore new digital strategies, optimizing its online presence and enhancing audience interaction through comprehensive market analysis
Brand Evaluation for Multinational Company in Latin America
Evaluated the brand positioning of a multinational in the natural products category in Latin America, analyzing the marketing mix and providing strategic recommendations for growth
Henkel in Latin America
Helped Henkel develop a new personal care brand in Latin America, conducting opportunity assessments and market studies to ensure a successful launch strategy
Xtreme in Mexico
Assisted Xtreme in its repositioning efforts in Mexico, developing new packaging, filtering innovations, and optimizing communication strategies to excel in a competitive market
Topcret in Spain
Supported Topcret in its brand repositioning and lead generation efforts in Spain. We implemented digital strategies that highlighted competitive advantages and improved market visibility
Heineken in Mexico
Monitored the launch of Heineken 0.0 in Mexico, evaluating consumer perception and adjusting strategies to enhance acceptance and market share.
MetLife in Mexico
Utilized AI to develop creative and strategic names for MetLife's insurance products in Mexico. We analyzed thousands of combinations to find those that resonated best with the local audience
Axe in Mexico
Assisted Axe in evaluating its advertising campaigns in Mexico. Using AI, we analyzed large data sets to determine the most effective messages tailored to the interests of the target audience.
Unilever in USA
Collaborated with Unilever in the USA to develop a wellness-focused brand, addressing the growing consumer interest in healthy products. Our innovative approach captured market opportunities effectively
Philadelphia in USA
Analyzed the U.S. market to expand Philadelphia cheese consumption and evaluate a new line extension. We provided strategic insights to support growth initiatives and enhance market penetration
Henkel in Latin America
Identified emerging trends in Personal Care products for Henkel in Latin America. Our insights facilitated product innovation and helped the brand stay ahead of evolving consumer demands
Yogueta in South Africa
Used AI to determine positioning and guide innovation and advertising for Yogueta in South Africa. We implemented effective digital campaigns that maximized brand reach and engagement
Henkel in Latin America and Central America
Performed a study on consumer habits and attitudes across all Personal Care categories for Henkel. We utilized AI tools to identify behavioral patterns, aiding the brand in adjusting strategies to meet local consumer needs
Telecentro in Argentina
Collaborated with Telecentro in Argentina on brand repositioning. We evaluated 360° campaigns and developed digital advertising, implementing Google Analytics 4 to enhance their overall digital strategy
Keratin Color in USA
Assessed a new line extension for Keratin Color in the USA. Our analysis focused on market trends, providing strategic insights to ensure a successful product launch and effective market penetration
Palette in Latin America
Executed a thorough analysis for Palette across several Latin American countries, evaluating everything from product concepts to digital advertising. This work optimized market strategy and enhanced overall brand performance.
Financial Trends Analysis in Mexico
Conducted an in-depth analysis of trends in the Mexican financial sector, helping clients anticipate market movements and adapt their strategies accordingly
Moco de Gorila in Latin America
Evaluated and optimized concepts, packaging, and advertising strategies for Moco de Gorila in Latin America. Our insights helped strengthen the brand's positioning and expand its reach across various regional markets
Schweppes
Studied the alcoholic and ready-to-drink beverage market in Latin America for Schweppes. Our research explored market opportunities and developed innovative concepts for potential launches, supported by robust quantitative data analysis to guide decision-making
Schwarzkopf Professional B2B
Developed a specialized approach for Schwarzkopf Professional in the B2B segment. We investigated hairstylist needs in Latin America, adapting the brand's offerings to strengthen relationships and foster customer loyalty within the professional community
Schwarzkopf Professional
Analyzed purchase drivers and brand health for Schwarzkopf Professional in Latin America. Using advanced segmentation techniques, we provided strategic recommendations that optimized the brand's market presence and improved consumer perception.
Nestlé
Performed shopper clustering for Nestlé by analyzing purchasing ecosystems in various regions. This approach identified consumer groups with similar behaviors and preferences, enabling Nestlé to tailor point-of-sale strategies and optimize customer experience in diverse markets.
Coca-Cola
Conducted a detailed analysis of consumer habits & attitudes in Latin America and Central America using advanced predictive models. This research allowed Coca-Cola to adjust local strategies with greater precision, effectively enhancing brand positioning & consumer engagement across the region.
Dial in USA
Helped redefine Dial's positioning in the USA by assessing advertising effectiveness. We developed an innovative product strategy that aligned the brand more closely with market expectations and consumer needs
Palette Price Elasticity in Mexico
Conducted a comprehensive price elasticity study for Palette in Mexico. We identified optimal price ranges to maximize sales and profitability, ensuring alignment with market demands and consumer behavior
Moco de Gorila in USA
Investigated the styling products market in the USA for Moco de Gorila, identifying key opportunities for brand expansion. We crafted targeted market strategies that increased brand visibility and resonance with American consumers.
Kamet in Mexico
Collaborated with Kamet in Mexico to develop its value proposition and positioning for a new credit card. Our AI-based analysis provided insights into the needs of previously unbanked individuals
Coppel
Assisted Coppel in evaluating strategies to enhance in-store offerings and expand Coppel Pay. Our efforts focused on optimizing customer experience across all touchpoints
Church and Dwight in Mexico
Conducted ongoing tracking of brand attributes for all Church and Dwight brands in Mexico. This enabled real-time strategic adjustments, ensuring sustained market relevance and competitiveness
Konzil in Colombia, Mexico, and Central America
Conducted a comprehensive analysis of concepts, advertising, and brand strategies for Konzil in Colombia, Mexico, and Central America. Our findings offered actionable insights to maximize the brand's impact in these critical markets.
Dove in Brazil
Analyzed a new Dove product line in Brazil, assessing its market potential and offering recommendations to optimize the product offering for maximum success.
BanCoppel
Conducted a study for BanCoppel to improve lead acquisition for payroll accounts. We developed strategies designed to maximize conversion rates from prospects into loyal customers
Pin Pop in South Africa
Helped develop positioning, innovation, and advertising strategies for Pin Pop lollipops in South Africa. We adapted the brand to local preferences, effectively capturing market attention and engagement
Aldor in South Africa
Interpreted key variables of the candy market in South Africa for Aldor, correlating diverse datasets to gain a better understanding of this complex market. Our approach designed effective strategies tailored to local preferences
Bridgestone and Firestone B2B
Conducted a comprehensive analysis of the truck business for Bridgestone and Firestone in the B2B segment. We identified key cohorts and developed targeted strategies for each segment to enhance market penetration
Bridgestone and Firestone
Developed a detailed study of end consumers for Bridgestone and Firestone. This included creating buyer personas and analyzing consumer behaviors, using predictive analytics to optimize marketing strategies
Dollar City in Colombia and Central America
Analyzed shopper experience at Dollar City stores in Colombia and Central America, interpreting various purchasing behavior variables. This evaluation identified opportunities to improve customer experience and optimize merchandising strategies aligned with local consumer needs
La Nación Newspaper in Argentina
Collaborated with La Nación to explore new digital strategies, optimizing its online presence and enhancing audience interaction through comprehensive market analysis
Brand Evaluation for Multinational Company in Latin America
Evaluated the brand positioning of a multinational in the natural products category in Latin America, analyzing the marketing mix and providing strategic recommendations for growth
Henkel in Latin America
Helped Henkel develop a new personal care brand in Latin America, conducting opportunity assessments and market studies to ensure a successful launch strategy
Xtreme in Mexico
Assisted Xtreme in its repositioning efforts in Mexico, developing new packaging, filtering innovations, and optimizing communication strategies to excel in a competitive market
Topcret in Spain
Supported Topcret in its brand repositioning and lead generation efforts in Spain. We implemented digital strategies that highlighted competitive advantages and improved market visibility
Heineken in Mexico
Monitored the launch of Heineken 0.0 in Mexico, evaluating consumer perception and adjusting strategies to enhance acceptance and market share.
MetLife in Mexico
Utilized AI to develop creative and strategic names for MetLife's insurance products in Mexico. We analyzed thousands of combinations to find those that resonated best with the local audience
Axe in Mexico
Assisted Axe in evaluating its advertising campaigns in Mexico. Using AI, we analyzed large data sets to determine the most effective messages tailored to the interests of the target audience.
Unilever in USA
Collaborated with Unilever in the USA to develop a wellness-focused brand, addressing the growing consumer interest in healthy products. Our innovative approach captured market opportunities effectively
Philadelphia in USA
Analyzed the U.S. market to expand Philadelphia cheese consumption and evaluate a new line extension. We provided strategic insights to support growth initiatives and enhance market penetration
Henkel in Latin America
Identified emerging trends in Personal Care products for Henkel in Latin America. Our insights facilitated product innovation and helped the brand stay ahead of evolving consumer demands
Yogueta in South Africa
Used AI to determine positioning and guide innovation and advertising for Yogueta in South Africa. We implemented effective digital campaigns that maximized brand reach and engagement
Henkel in Latin America and Central America
Performed a study on consumer habits and attitudes across all Personal Care categories for Henkel. We utilized AI tools to identify behavioral patterns, aiding the brand in adjusting strategies to meet local consumer needs
Telecentro in Argentina
Collaborated with Telecentro in Argentina on brand repositioning. We evaluated 360° campaigns and developed digital advertising, implementing Google Analytics 4 to enhance their overall digital strategy
Keratin Color in USA
Assessed a new line extension for Keratin Color in the USA. Our analysis focused on market trends, providing strategic insights to ensure a successful product launch and effective market penetration
Palette in Latin America
Executed a thorough analysis for Palette across several Latin American countries, evaluating everything from product concepts to digital advertising. This work optimized market strategy and enhanced overall brand performance.
Financial Trends Analysis in Mexico
Conducted an in-depth analysis of trends in the Mexican financial sector, helping clients anticipate market movements and adapt their strategies accordingly
Moco de Gorila in Latin America
Evaluated and optimized concepts, packaging, and advertising strategies for Moco de Gorila in Latin America. Our insights helped strengthen the brand's positioning and expand its reach across various regional markets
Schweppes
Studied the alcoholic and ready-to-drink beverage market in Latin America for Schweppes. Our research explored market opportunities and developed innovative concepts for potential launches, supported by robust quantitative data analysis to guide decision-making
Schwarzkopf Professional B2B
Developed a specialized approach for Schwarzkopf Professional in the B2B segment. We investigated hairstylist needs in Latin America, adapting the brand's offerings to strengthen relationships and foster customer loyalty within the professional community
Schwarzkopf Professional
Analyzed purchase drivers and brand health for Schwarzkopf Professional in Latin America. Using advanced segmentation techniques, we provided strategic recommendations that optimized the brand's market presence and improved consumer perception.
Nestlé
Performed shopper clustering for Nestlé by analyzing purchasing ecosystems in various regions. This approach identified consumer groups with similar behaviors and preferences, enabling Nestlé to tailor point-of-sale strategies and optimize customer experience in diverse markets.
Coca-Cola
Conducted a detailed analysis of consumer habits & attitudes in Latin America and Central America using advanced predictive models. This research allowed Coca-Cola to adjust local strategies with greater precision, effectively enhancing brand positioning & consumer engagement across the region.
Dial in USA
Helped redefine Dial's positioning in the USA by assessing advertising effectiveness. We developed an innovative product strategy that aligned the brand more closely with market expectations and consumer needs
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Our Research Process
Tribu’s Market Research process has 5 steps and is highly efficient, combining advanced AI and proven methods to deliver fast, high-quality insights.
1. Defining the Right Growth Question
Growth starts with the right question. We work closely with you to identify the key question that will uncover real growth opportunities and guide the entire process.
2. Gathering Quality Data
We collect fresh, high-quality data directly through mobile participation. By avoiding traditional panels, we ensure unbiased insights that lead to better growth decisions.
3. AI-Driven Clustering
We use advanced clustering to group your audience by shared interests and affinities, identifying key growth drivers and enabling targeted, actionable strategies.
4. Neural Analysis for Deeper Insights
Our Neural Analysis evaluates 30 variables to reveal the key drivers of growth, from emotional to rational decisions.
5. Growth Simulation
We simulate various scenarios to see how different factors can impact your growth. This approach allows us to test potential strategies and optimize for the best outcomes.
1. Defining the Right Growth Question
Growth starts with the right question. We work closely with you to identify the key question that will uncover real growth opportunities and guide the entire process.
2. Gathering Quality Data
We collect fresh, high-quality data directly through mobile participation. By avoiding traditional panels, we ensure unbiased insights that lead to better growth decisions.
3. AI-Driven Clustering
We use advanced clustering to group your audience by shared interests and affinities, identifying key growth drivers and enabling targeted, actionable strategies.
4. Neural Analysis for Deeper Insights
Our Neural Analysis evaluates 30 variables to reveal the key drivers of growth, from emotional to rational decisions.
5. Growth Simulation
We simulate various scenarios to see how different factors can impact your growth. This approach allows us to test potential strategies and optimize for the best outcomes.
1. Defining the Right Growth Question
Growth starts with the right question. We work closely with you to identify the key question that will uncover real growth opportunities and guide the entire process.
2. Gathering Quality Data
We collect fresh, high-quality data directly through mobile participation. By avoiding traditional panels, we ensure unbiased insights that lead to better growth decisions.
3. AI-Driven Clustering
We use advanced clustering to group your audience by shared interests and affinities, identifying key growth drivers and enabling targeted, actionable strategies.
4. Neural Analysis for Deeper Insights
Our Neural Analysis evaluates 30 variables to reveal the key drivers of growth, from emotional to rational decisions.
5. Growth Simulation
We simulate various scenarios to see how different factors can impact your growth. This approach allows us to test potential strategies and optimize for the best outcomes.
1. Defining the Right Growth Question
Growth starts with the right question. We work closely with you to identify the key question that will uncover real growth opportunities and guide the entire process.
2. Gathering Quality Data
We collect fresh, high-quality data directly through mobile participation. By avoiding traditional panels, we ensure unbiased insights that lead to better growth decisions.
3. AI-Driven Clustering
We use advanced clustering to group your audience by shared interests and affinities, identifying key growth drivers and enabling targeted, actionable strategies.
4. Neural Analysis for Deeper Insights
Our Neural Analysis evaluates 30 variables to reveal the key drivers of growth, from emotional to rational decisions.
5. Growth Simulation
We simulate various scenarios to see how different factors can impact your growth. This approach allows us to test potential strategies and optimize for the best outcomes.
1. Defining the Right Growth Question
Growth starts with the right question. We work closely with you to identify the key question that will uncover real growth opportunities and guide the entire process.
2. Gathering Quality Data
We collect fresh, high-quality data directly through mobile participation. By avoiding traditional panels, we ensure unbiased insights that lead to better growth decisions.
3. AI-Driven Clustering
We use advanced clustering to group your audience by shared interests and affinities, identifying key growth drivers and enabling targeted, actionable strategies.
4. Neural Analysis for Deeper Insights
Our Neural Analysis evaluates 30 variables to reveal the key drivers of growth, from emotional to rational decisions.
5. Growth Simulation
We simulate various scenarios to see how different factors can impact your growth. This approach allows us to test potential strategies and optimize for the best outcomes.
1. Defining the Right Growth Question
Growth starts with the right question. We work closely with you to identify the key question that will uncover real growth opportunities and guide the entire process.
2. Gathering Quality Data
We collect fresh, high-quality data directly through mobile participation. By avoiding traditional panels, we ensure unbiased insights that lead to better growth decisions.
3. AI-Driven Clustering
We use advanced clustering to group your audience by shared interests and affinities, identifying key growth drivers and enabling targeted, actionable strategies.
4. Neural Analysis for Deeper Insights
Our Neural Analysis evaluates 30 variables to reveal the key drivers of growth, from emotional to rational decisions.
5. Growth Simulation
We simulate various scenarios to see how different factors can impact your growth. This approach allows us to test potential strategies and optimize for the best outcomes.
1. Defining the Right Growth Question
Growth starts with the right question. We work closely with you to identify the key question that will uncover real growth opportunities and guide the entire process.
2. Gathering Quality Data
We collect fresh, high-quality data directly through mobile participation. By avoiding traditional panels, we ensure unbiased insights that lead to better growth decisions.
3. AI-Driven Clustering
We use advanced clustering to group your audience by shared interests and affinities, identifying key growth drivers and enabling targeted, actionable strategies.
4. Neural Analysis for Deeper Insights
Our Neural Analysis evaluates 30 variables to reveal the key drivers of growth, from emotional to rational decisions.
5. Growth Simulation
We simulate various scenarios to see how different factors can impact your growth. This approach allows us to test potential strategies and optimize for the best outcomes.
1. Defining the Right Growth Question
Growth starts with the right question. We work closely with you to identify the key question that will uncover real growth opportunities and guide the entire process.
2. Gathering Quality Data
We collect fresh, high-quality data directly through mobile participation. By avoiding traditional panels, we ensure unbiased insights that lead to better growth decisions.
3. AI-Driven Clustering
We use advanced clustering to group your audience by shared interests and affinities, identifying key growth drivers and enabling targeted, actionable strategies.
4. Neural Analysis for Deeper Insights
Our Neural Analysis evaluates 30 variables to reveal the key drivers of growth, from emotional to rational decisions.
5. Growth Simulation
We simulate various scenarios to see how different factors can impact your growth. This approach allows us to test potential strategies and optimize for the best outcomes.
1. Defining the Right Growth Question
Growth starts with the right question. We work closely with you to identify the key question that will uncover real growth opportunities and guide the entire process.
2. Gathering Quality Data
We collect fresh, high-quality data directly through mobile participation. By avoiding traditional panels, we ensure unbiased insights that lead to better growth decisions.
3. AI-Driven Clustering
We use advanced clustering to group your audience by shared interests and affinities, identifying key growth drivers and enabling targeted, actionable strategies.
4. Neural Analysis for Deeper Insights
Our Neural Analysis evaluates 30 variables to reveal the key drivers of growth, from emotional to rational decisions.
5. Growth Simulation
We simulate various scenarios to see how different factors can impact your growth. This approach allows us to test potential strategies and optimize for the best outcomes.
1. Defining the Right Growth Question
Growth starts with the right question. We work closely with you to identify the key question that will uncover real growth opportunities and guide the entire process.
2. Gathering Quality Data
We collect fresh, high-quality data directly through mobile participation. By avoiding traditional panels, we ensure unbiased insights that lead to better growth decisions.
3. AI-Driven Clustering
We use advanced clustering to group your audience by shared interests and affinities, identifying key growth drivers and enabling targeted, actionable strategies.
4. Neural Analysis for Deeper Insights
Our Neural Analysis evaluates 30 variables to reveal the key drivers of growth, from emotional to rational decisions.
5. Growth Simulation
We simulate various scenarios to see how different factors can impact your growth. This approach allows us to test potential strategies and optimize for the best outcomes.
1. Defining the Right Growth Question
Growth starts with the right question. We work closely with you to identify the key question that will uncover real growth opportunities and guide the entire process.
2. Gathering Quality Data
We collect fresh, high-quality data directly through mobile participation. By avoiding traditional panels, we ensure unbiased insights that lead to better growth decisions.
3. AI-Driven Clustering
We use advanced clustering to group your audience by shared interests and affinities, identifying key growth drivers and enabling targeted, actionable strategies.
4. Neural Analysis for Deeper Insights
Our Neural Analysis evaluates 30 variables to reveal the key drivers of growth, from emotional to rational decisions.
5. Growth Simulation
We simulate various scenarios to see how different factors can impact your growth. This approach allows us to test potential strategies and optimize for the best outcomes.
1. Defining the Right Growth Question
Growth starts with the right question. We work closely with you to identify the key question that will uncover real growth opportunities and guide the entire process.
2. Gathering Quality Data
We collect fresh, high-quality data directly through mobile participation. By avoiding traditional panels, we ensure unbiased insights that lead to better growth decisions.
3. AI-Driven Clustering
We use advanced clustering to group your audience by shared interests and affinities, identifying key growth drivers and enabling targeted, actionable strategies.
4. Neural Analysis for Deeper Insights
Our Neural Analysis evaluates 30 variables to reveal the key drivers of growth, from emotional to rational decisions.
5. Growth Simulation
We simulate various scenarios to see how different factors can impact your growth. This approach allows us to test potential strategies and optimize for the best outcomes.
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World-Class Talent With No Borders
At Tribu, we mix seasoned marketing pros with fresh, tech-driven talent. Our team combines decades of industry expertise with cutting-edge technology to push boundaries and drive real growth.
Pablo Gazzera
CEO and Founder with 25 years of experience in brand development at Unilever
Rodrigo Jimenez
CMO with 25 years as a brand developer and strategist for Unilever, Coca-Cola, and Heineken
Mateo Gazzera
CTO and disruptor in machine learning and AI processes
AI Market Research Papers
We conducted a habits and attitudes study for all of Henkel’s Personal Care categories, using AI tools to identify behavior patterns and help the brand adjust its strategies to local consumer needs.
Faster, Cheaper, Better: How AI is Revolutionizing Market Research
Speed, cost, and quality no longer need to be competing priorities. We’ve all heard the tired mantra: “Fast, cheap, or good—pick two.” Well, let me be blunt: that’s a lazy excuse.
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The Real Cost of Inaccurate Insights: Why Fresh Data Matters
Old or biased data can cost businesses millions. In a world that moves fast, relying on outdated information is like trying to steer a ship using last week’s weather report—it’s a disaster waiting to happen.
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Boring but Brilliant: How Perfecting the Essentials Accelerates Growth
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From Turing’s Test to Today’s AI: Why Machines Might Already Be Outthinking Us in Market Research
In 1950, Alan Turing dared to ask: “Can machines think?” His famous Turing Test wasn’t just a thought experiment—it was a bold challenge to our understanding of intelligence itself.
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The Hidden Ingredient in Market Research: Why Data Quality is the Real Game-Changer
AI has given us immense analytical power. Today, we have the most advanced technologies, the smartest people, and decades of market research experience. But let’s be honest—sometimes market research still misses the mark.
Learn More
Faster, Cheaper, Better: How AI is Revolutionizing Market Research
Speed, cost, and quality no longer need to be competing priorities. We’ve all heard the tired mantra: “Fast, cheap, or good—pick two.” Well, let me be blunt: that’s a lazy excuse.
Learn More
The Real Cost of Inaccurate Insights: Why Fresh Data Matters
Old or biased data can cost businesses millions. In a world that moves fast, relying on outdated information is like trying to steer a ship using last week’s weather report—it’s a disaster waiting to happen.
Learn More
Boring but Brilliant: How Perfecting the Essentials Accelerates Growth
It’s not glamorous, but getting the fundamentals right can have a massive impact. Sure, innovation and all the shiny new trends are exciting—they’re what catch the eye.
Learn More
From Turing’s Test to Today’s AI: Why Machines Might Already Be Outthinking Us in Market Research
In 1950, Alan Turing dared to ask: “Can machines think?” His famous Turing Test wasn’t just a thought experiment—it was a bold challenge to our understanding of intelligence itself.
Learn More
The Hidden Ingredient in Market Research: Why Data Quality is the Real Game-Changer
AI has given us immense analytical power. Today, we have the most advanced technologies, the smartest people, and decades of market research experience. But let’s be honest—sometimes market research still misses the mark.
Learn More
Faster, Cheaper, Better: How AI is Revolutionizing Market Research
Speed, cost, and quality no longer need to be competing priorities. We’ve all heard the tired mantra: “Fast, cheap, or good—pick two.” Well, let me be blunt: that’s a lazy excuse.
Learn More
The Real Cost of Inaccurate Insights: Why Fresh Data Matters
Old or biased data can cost businesses millions. In a world that moves fast, relying on outdated information is like trying to steer a ship using last week’s weather report—it’s a disaster waiting to happen.
Learn More
Boring but Brilliant: How Perfecting the Essentials Accelerates Growth
It’s not glamorous, but getting the fundamentals right can have a massive impact. Sure, innovation and all the shiny new trends are exciting—they’re what catch the eye.
Learn More
From Turing’s Test to Today’s AI: Why Machines Might Already Be Outthinking Us in Market Research
In 1950, Alan Turing dared to ask: “Can machines think?” His famous Turing Test wasn’t just a thought experiment—it was a bold challenge to our understanding of intelligence itself.
Learn More
The Hidden Ingredient in Market Research: Why Data Quality is the Real Game-Changer
AI has given us immense analytical power. Today, we have the most advanced technologies, the smartest people, and decades of market research experience. But let’s be honest—sometimes market research still misses the mark.
Learn More
Faster, Cheaper, Better: How AI is Revolutionizing Market Research
Speed, cost, and quality no longer need to be competing priorities. We’ve all heard the tired mantra: “Fast, cheap, or good—pick two.” Well, let me be blunt: that’s a lazy excuse.
Learn More
The Real Cost of Inaccurate Insights: Why Fresh Data Matters
Old or biased data can cost businesses millions. In a world that moves fast, relying on outdated information is like trying to steer a ship using last week’s weather report—it’s a disaster waiting to happen.
Learn More
Boring but Brilliant: How Perfecting the Essentials Accelerates Growth
It’s not glamorous, but getting the fundamentals right can have a massive impact. Sure, innovation and all the shiny new trends are exciting—they’re what catch the eye.
Learn More
From Turing’s Test to Today’s AI: Why Machines Might Already Be Outthinking Us in Market Research
In 1950, Alan Turing dared to ask: “Can machines think?” His famous Turing Test wasn’t just a thought experiment—it was a bold challenge to our understanding of intelligence itself.
Learn More
The Hidden Ingredient in Market Research: Why Data Quality is the Real Game-Changer
AI has given us immense analytical power. Today, we have the most advanced technologies, the smartest people, and decades of market research experience. But let’s be honest—sometimes market research still misses the mark.
Learn More
Faster, Cheaper, Better: How AI is Revolutionizing Market Research
Speed, cost, and quality no longer need to be competing priorities. We’ve all heard the tired mantra: “Fast, cheap, or good—pick two.” Well, let me be blunt: that’s a lazy excuse.
Learn More
The Real Cost of Inaccurate Insights: Why Fresh Data Matters
Old or biased data can cost businesses millions. In a world that moves fast, relying on outdated information is like trying to steer a ship using last week’s weather report—it’s a disaster waiting to happen.
Learn More
Boring but Brilliant: How Perfecting the Essentials Accelerates Growth
It’s not glamorous, but getting the fundamentals right can have a massive impact. Sure, innovation and all the shiny new trends are exciting—they’re what catch the eye.
Learn More
From Turing’s Test to Today’s AI: Why Machines Might Already Be Outthinking Us in Market Research
In 1950, Alan Turing dared to ask: “Can machines think?” His famous Turing Test wasn’t just a thought experiment—it was a bold challenge to our understanding of intelligence itself.
Learn More
The Hidden Ingredient in Market Research: Why Data Quality is the Real Game-Changer
AI has given us immense analytical power. Today, we have the most advanced technologies, the smartest people, and decades of market research experience. But let’s be honest—sometimes market research still misses the mark.
Learn More
Faster, Cheaper, Better: How AI is Revolutionizing Market Research
Speed, cost, and quality no longer need to be competing priorities. We’ve all heard the tired mantra: “Fast, cheap, or good—pick two.” Well, let me be blunt: that’s a lazy excuse.
Learn More
The Real Cost of Inaccurate Insights: Why Fresh Data Matters
Old or biased data can cost businesses millions. In a world that moves fast, relying on outdated information is like trying to steer a ship using last week’s weather report—it’s a disaster waiting to happen.
Learn More
Boring but Brilliant: How Perfecting the Essentials Accelerates Growth
It’s not glamorous, but getting the fundamentals right can have a massive impact. Sure, innovation and all the shiny new trends are exciting—they’re what catch the eye.
Learn More
From Turing’s Test to Today’s AI: Why Machines Might Already Be Outthinking Us in Market Research
In 1950, Alan Turing dared to ask: “Can machines think?” His famous Turing Test wasn’t just a thought experiment—it was a bold challenge to our understanding of intelligence itself.
Learn More
The Hidden Ingredient in Market Research: Why Data Quality is the Real Game-Changer
AI has given us immense analytical power. Today, we have the most advanced technologies, the smartest people, and decades of market research experience. But let’s be honest—sometimes market research still misses the mark.
Learn More
Faster, Cheaper, Better: How AI is Revolutionizing Market Research
Speed, cost, and quality no longer need to be competing priorities. We’ve all heard the tired mantra: “Fast, cheap, or good—pick two.” Well, let me be blunt: that’s a lazy excuse.
Learn More
The Real Cost of Inaccurate Insights: Why Fresh Data Matters
Old or biased data can cost businesses millions. In a world that moves fast, relying on outdated information is like trying to steer a ship using last week’s weather report—it’s a disaster waiting to happen.
Learn More
Boring but Brilliant: How Perfecting the Essentials Accelerates Growth
It’s not glamorous, but getting the fundamentals right can have a massive impact. Sure, innovation and all the shiny new trends are exciting—they’re what catch the eye.
Learn More
From Turing’s Test to Today’s AI: Why Machines Might Already Be Outthinking Us in Market Research
In 1950, Alan Turing dared to ask: “Can machines think?” His famous Turing Test wasn’t just a thought experiment—it was a bold challenge to our understanding of intelligence itself.
Learn More
The Hidden Ingredient in Market Research: Why Data Quality is the Real Game-Changer
AI has given us immense analytical power. Today, we have the most advanced technologies, the smartest people, and decades of market research experience. But let’s be honest—sometimes market research still misses the mark.
Learn More
Faster, Cheaper, Better: How AI is Revolutionizing Market Research
Speed, cost, and quality no longer need to be competing priorities. We’ve all heard the tired mantra: “Fast, cheap, or good—pick two.” Well, let me be blunt: that’s a lazy excuse.
Learn More
The Real Cost of Inaccurate Insights: Why Fresh Data Matters
Old or biased data can cost businesses millions. In a world that moves fast, relying on outdated information is like trying to steer a ship using last week’s weather report—it’s a disaster waiting to happen.
Learn More
Boring but Brilliant: How Perfecting the Essentials Accelerates Growth
It’s not glamorous, but getting the fundamentals right can have a massive impact. Sure, innovation and all the shiny new trends are exciting—they’re what catch the eye.
Learn More
From Turing’s Test to Today’s AI: Why Machines Might Already Be Outthinking Us in Market Research
In 1950, Alan Turing dared to ask: “Can machines think?” His famous Turing Test wasn’t just a thought experiment—it was a bold challenge to our understanding of intelligence itself.
Learn More
The Hidden Ingredient in Market Research: Why Data Quality is the Real Game-Changer
AI has given us immense analytical power. Today, we have the most advanced technologies, the smartest people, and decades of market research experience. But let’s be honest—sometimes market research still misses the mark.
Learn More
Faster, Cheaper, Better: How AI is Revolutionizing Market Research
Speed, cost, and quality no longer need to be competing priorities. We’ve all heard the tired mantra: “Fast, cheap, or good—pick two.” Well, let me be blunt: that’s a lazy excuse.
Learn More
The Real Cost of Inaccurate Insights: Why Fresh Data Matters
Old or biased data can cost businesses millions. In a world that moves fast, relying on outdated information is like trying to steer a ship using last week’s weather report—it’s a disaster waiting to happen.
Learn More
Boring but Brilliant: How Perfecting the Essentials Accelerates Growth
It’s not glamorous, but getting the fundamentals right can have a massive impact. Sure, innovation and all the shiny new trends are exciting—they’re what catch the eye.
Learn More
From Turing’s Test to Today’s AI: Why Machines Might Already Be Outthinking Us in Market Research
In 1950, Alan Turing dared to ask: “Can machines think?” His famous Turing Test wasn’t just a thought experiment—it was a bold challenge to our understanding of intelligence itself.
Learn More
The Hidden Ingredient in Market Research: Why Data Quality is the Real Game-Changer
AI has given us immense analytical power. Today, we have the most advanced technologies, the smartest people, and decades of market research experience. But let’s be honest—sometimes market research still misses the mark.
Learn More
Faster, Cheaper, Better: How AI is Revolutionizing Market Research
Speed, cost, and quality no longer need to be competing priorities. We’ve all heard the tired mantra: “Fast, cheap, or good—pick two.” Well, let me be blunt: that’s a lazy excuse.
Learn More
The Real Cost of Inaccurate Insights: Why Fresh Data Matters
Old or biased data can cost businesses millions. In a world that moves fast, relying on outdated information is like trying to steer a ship using last week’s weather report—it’s a disaster waiting to happen.
Learn More
Boring but Brilliant: How Perfecting the Essentials Accelerates Growth
It’s not glamorous, but getting the fundamentals right can have a massive impact. Sure, innovation and all the shiny new trends are exciting—they’re what catch the eye.
Learn More
From Turing’s Test to Today’s AI: Why Machines Might Already Be Outthinking Us in Market Research
In 1950, Alan Turing dared to ask: “Can machines think?” His famous Turing Test wasn’t just a thought experiment—it was a bold challenge to our understanding of intelligence itself.
Learn More
The Hidden Ingredient in Market Research: Why Data Quality is the Real Game-Changer
AI has given us immense analytical power. Today, we have the most advanced technologies, the smartest people, and decades of market research experience. But let’s be honest—sometimes market research still misses the mark.
Learn More
Faster, Cheaper, Better: How AI is Revolutionizing Market Research
Speed, cost, and quality no longer need to be competing priorities. We’ve all heard the tired mantra: “Fast, cheap, or good—pick two.” Well, let me be blunt: that’s a lazy excuse.
Learn More
The Real Cost of Inaccurate Insights: Why Fresh Data Matters
Old or biased data can cost businesses millions. In a world that moves fast, relying on outdated information is like trying to steer a ship using last week’s weather report—it’s a disaster waiting to happen.
Learn More
Boring but Brilliant: How Perfecting the Essentials Accelerates Growth
It’s not glamorous, but getting the fundamentals right can have a massive impact. Sure, innovation and all the shiny new trends are exciting—they’re what catch the eye.
Learn More
From Turing’s Test to Today’s AI: Why Machines Might Already Be Outthinking Us in Market Research
In 1950, Alan Turing dared to ask: “Can machines think?” His famous Turing Test wasn’t just a thought experiment—it was a bold challenge to our understanding of intelligence itself.
Learn More
The Hidden Ingredient in Market Research: Why Data Quality is the Real Game-Changer
AI has given us immense analytical power. Today, we have the most advanced technologies, the smartest people, and decades of market research experience. But let’s be honest—sometimes market research still misses the mark.
Learn More
Faster, Cheaper, Better: How AI is Revolutionizing Market Research
Speed, cost, and quality no longer need to be competing priorities. We’ve all heard the tired mantra: “Fast, cheap, or good—pick two.” Well, let me be blunt: that’s a lazy excuse.
Learn More
The Real Cost of Inaccurate Insights: Why Fresh Data Matters
Old or biased data can cost businesses millions. In a world that moves fast, relying on outdated information is like trying to steer a ship using last week’s weather report—it’s a disaster waiting to happen.
Learn More
Boring but Brilliant: How Perfecting the Essentials Accelerates Growth
It’s not glamorous, but getting the fundamentals right can have a massive impact. Sure, innovation and all the shiny new trends are exciting—they’re what catch the eye.
Learn More
From Turing’s Test to Today’s AI: Why Machines Might Already Be Outthinking Us in Market Research
In 1950, Alan Turing dared to ask: “Can machines think?” His famous Turing Test wasn’t just a thought experiment—it was a bold challenge to our understanding of intelligence itself.
Learn More
The Hidden Ingredient in Market Research: Why Data Quality is the Real Game-Changer
AI has given us immense analytical power. Today, we have the most advanced technologies, the smartest people, and decades of market research experience. But let’s be honest—sometimes market research still misses the mark.
Learn More
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